Image: Calkins-corset-ad-1898
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Description: Earnest Elmo Calkins developed a series of ads for R & G Corset Company while working in New York for Charles Austin Bates. The use of a bold photographic image on the back cover of a mass circulation periodical was a new step for the company and a harbinger of Calkins's later development of visual selling strategies. From Ladies' Home Journal, Oct. 1898, back cover.
Title: Calkins-corset-ad-1898
Credit: http://www.historycooperative.org/journals/jga/7.2/schorman.html
Author: Earnest Elmo Calkins
Usage Terms: Public domain
License: Public domain
Attribution Required?: No
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