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A&W Cream Soda facts for kids

Kids Encyclopedia Facts
A&W Cream Soda
A&W Cream Soda.JPG
Type Cream soda
Manufacturer Keurig Dr Pepper
Country of origin United States
Introduced 1986; 39 years ago (1986)
Related products A&W Root Beer, Dr. Pepper

A&W Cream Soda is a super popular cream soda! It's a fizzy, sweet soft drink that was first made by the same company that makes A&W Root Beer back in 1986. Both the regular and the diet versions came out at the same time. Today, A&W Cream Soda is the number one cream soda brand out there! In 2017, they even changed the recipe so it's now completely caffeine-free.

How A&W Cream Soda is Marketed

Snoopy and Woodstock Cans

In 1991, A&W had a really popular advertising campaign. They made special summer cans that featured Snoopy and Woodstock! These characters are from the famous Peanuts comic strips by Charles M. Schulz. On the cans, Snoopy was shown doing all sorts of fun summer activities. He was playing baseball, having a cookout, lifting weights, and even surfing. You could also see him walking on the beach, riding a bike, jumping hurdles, and listening to music. These special cans were a big hit with everyone who bought them. You could find these fun pictures on both regular A&W Cream Soda and Diet A&W Cream Soda cans.

Polar Bears in Commercials

In 1992, A&W, which was already a top root beer company, made its own commercial using polar bears. This was interesting because Coca-Cola had also used polar bears in their ads since 1922. A&W's commercial showed a real polar bear next to a mechanical polar bear. The mechanical bear was even ice-skating in a fancy skirt! The commercial used these polar bears to show the difference between regular A&W Cream Soda and a sparkling version. The real bear yawning represented the regular cream soda. The ice-skating bear showed the sparkling cream soda. Using polar bears helped A&W reach a lot of people.

Expanding to Asia and TV Shows

Also in 1992, Pepsi-Cola International and A&W Brands Inc. teamed up. They signed a deal to sell more A&W bottled drinks in Asia. The companies hoped to sell a lot of A&W drinks in Asia over ten years. They wanted A&W brands to be as well-known as Pepsi in places like Guam and Indonesia.

In 1994, A&W spent $7 million on marketing. They partnered with the popular TV show Baywatch to help sell more of their products. Baywatch was one of the most-watched TV shows at the time. This made it a great chance for A&W to advertise. A&W products appeared in four episodes of Baywatch. The ads showed A&W as a sponsor for a boogie board contest on the show. The winner of the contest on TV would even get a year's supply of A&W!

New Slogans and Ads

A&W Cream Soda also spent money on ads that celebrated "a little sparkle in a vanilla world." A new campaign from New York featured everyday people. These ads showed everyone from kids to grandparents talking about how much they loved A&W. This campaign was different from A&W's usual funny ads. It used old-fashioned, sepia-toned pictures. Their new slogan became: “authentic.”

Besides using Snoopy, polar bears, and Baywatch, A&W Cream Soda has also had commercials with famous people. Actor Joe Isuzu appeared in some cream soda commercials. William Sanderson and the Sumangala Band also appeared in ads for A&W Cream Soda.

Nutritional Facts

A&W Cream Soda Nutrition

Here's what's in a serving of regular A&W Cream Soda:

  • Serving size: 12 fl. oz. (about one can)
  • Calories: 170
  • Total fat: 0 g
  • Sodium: 70 mg
  • Total carbohydrates: 46 g
  • Caffeine: 0 mg (it's caffeine-free!)
  • Sugars: 45 g
  • Protein: 0 g

Ingredients: Carbonated water, high fructose corn syrup and/or sugar, sodium benzoate (a preservative), natural and artificial flavors, caramel color, citric acid, yucca extract, and vanilla extract.

A&W Diet Cream Soda Nutrition

Here's what's in a serving of A&W Diet Cream Soda:

  • Serving size: 8 fl. oz.
  • Calories: 0
  • Total fat: 0 g
  • Sodium: 160 mg
  • Total carbohydrates: 0 g
  • Sugars: Not applicable (NA)
  • Protein: 0 g

Ingredients: Carbonated water, sodium benzoate (a preservative), aspartame, caramel color, citric acid, yucca extract, natural and artificial flavors.