Motion Picture Association film rating system facts for kids
The Motion Picture Association film rating system is used in the United States and its territories to rate a motion picture's suitability for certain audiences based on its content. The system and the ratings applied to individual motion pictures are the responsibility of the Motion Picture Association (MPA), previously known as the Motion Picture Association of America (MPAA) from 1945 to 2019. The MPA rating system is a voluntary scheme that is not enforced by law; films can be exhibited without a rating, although most theaters refuse to exhibit non-rated or NC-17 rated films. Non-members of the MPA may also submit films for rating. Other media, such as television programs, music and video games, are rated by other entities such as the TV Parental Guidelines, the RIAA and the ESRB, respectively.
In effect as of November 1968, following the Hays Code of the classical Hollywood cinema era, the MPA rating system is one of various motion picture rating systems that are used to help parents decide what films are appropriate for their children. It is administered by the Classification & Ratings Administration (CARA), an independent division of the MPA.
Contents
Ratings
MPA film ratings
The MPA film ratings are as follows:
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In 2013, the MPA ratings were visually redesigned, with the rating displayed on a left panel and the name of the rating shown above it. A larger panel on the right provides a more detailed description of the film's content and an explanation of the rating level is placed on a horizontal bar at the bottom of the rating.
Content descriptors
Film ratings often have accompanying brief descriptions of the specifics behind the film's content and why it received a certain rating. They are displayed in trailers, posters, and on the backside of home video releases. Film rating content descriptors are exclusively used for films rated from PG to NC-17; they are not used for G-rated films because the content in them is suitable for all audiences even if containing mild objectionable content.
Other labels
If a film has not been submitted for a rating or is an uncut version of a film that was submitted, the labels Not Rated (NR) or Unrated (UR) are often used. Uncut/extended versions of films that are labeled "Unrated" also contain warnings saying that the uncut version of the film contains content that differs from the theatrical release and might not be suitable for minors.
If a film has not yet been assigned a final rating, the label This Film Is Not Yet Rated is used in trailers and television commercials.
Regulation of promotional materials and releases
The MPA also rates film trailers, print advertising, posters, and other media used to promote a film.
Theatrical trailers
Rating cards appear at the head of trailers in the United States which indicate how closely the trailer adheres to the MPA's standards.
- Green band: When the trailer accompanies another rated feature, the wording on the green title card states, as of May 2013, "The following preview has been approved to accompany this feature." For trailers hosted on the Internet, the wording is tweaked to "The following preview has been approved for appropriate audiences." Until April 2009, these cards indicated that they had been approved for "all audiences" and often included the film's MPA rating. This signified that the trailer adheres to the standards for motion picture advertising outlined by the MPA, which include limitations on foul language and violent or otherwise objectionable imagery. In April 2009, the MPA began to permit the green band language to say that a trailer had been approved for "appropriate" audiences, meaning that the material would be appropriate for audiences in theaters, based on the content of the film they had come to see. In May 2013, the MPA changed the trailer approval band from "for appropriate audiences" to "to accompany this feature", but only when accompanying a feature film; for bands not accompanying a feature film, the text of the band remained the same. The font and style of the text on the graphic bands (green and red) was also changed at the time the green band was revised in 2013.
- Yellow band: A yellow title card, introduced around 2007, exists solely to indicate trailers with restricted content that are hosted on the Internet, with the wording stipulating "The following preview has been approved only for age-appropriate Internet users." The MPAA defines "age-appropriate Internet users" as visitors to sites either frequented mainly by adults or accessible only between 9:00 p.m. and 4:00 a.m. (i.e., 21:00 through 04:00 local time). The yellow card is reserved for trailers previewing films rated PG-13 or stronger. Although official, this practice appears to have never been widespread. However, yellow band trailers are occasionally created, a notable example being the trailer for Rob Zombie's Halloween (2007).
- Red band: A red title card is issued to trailers which do not adhere to the MPAA's guidelines. It indicates that the trailer is approved for only "restricted" or "mature" audiences, and when it accompanies another feature, the wording states "The following restricted preview has been approved to accompany this feature only." For trailers hosted on the Internet, the wording is tweaked to "The following restricted preview has been approved for appropriate audiences." The red title card is reserved for trailers previewing R and NC-17 rated films: these trailers may include material deemed inappropriate for children. These trailers may only be shown theatrically before R-rated, NC-17-rated, or unrated movies. Trailers hosted on the Internet carrying a red title card require viewers to pass an age verification test which entails users aged 17 and older to match their names, birthdays, and ZIP Codes to public records on file. However, many YouTube channels which exist to syndicate film and television trailers often do not have this check, and release these trailers without any type of restriction, to some criticism from groups such as Common Sense Media.
Releases
The MPA also creates blue feature tags for theatrical and home media use. Theatrical releases show the blue tag after the film, with home media releases showing it prior to the film. They feature the rating block and any content descriptors as assigned by the Classification and Rating Administration, the MPA logo, and links to MPA websites along the bottom.
See also
- List of highest-grossing R-rated films
- List of NC-17 rated films
- Common Sense Media
- Entertainment Software Rating Board
- Film Advisory Board
- Film and Publication Board
- Green Sheet (filmmaking)
- Joseph Burstyn, Inc. v. Wilson (1952)
- Parental Advisory
- Pink permits
- TV Parental Guidelines
- United States Conference of Catholic Bishops' Office for Film and Broadcasting
- Film censorship in the United States