Better Made Potato Chips facts for kids
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| Industry | Chips |
|---|---|
| Founded | 1930 |
| Headquarters | , |
Better Made Potato Chips Inc. is a famous company in the United States. They make many tasty snacks. Their most popular product is potato chips. They also make pork rinds, cheese curls, and cheese puffs. The company started way back in 1930.
Contents
The Story of Better Made Chips
How It All Began
Better Made started in 1930. Two friends, Cross Moceri and Peter Cipriano, bought a potato chip factory. It was in Detroit, Michigan. In 1934, their company was called Cross & Peters Company. That year, they created their first potato chip brand: Better Made. Back then, many companies made chips in Detroit. There were 31 chip companies in the city!
Growing Bigger and Better
In 1955, the company moved to a new, larger factory. This new place was also in Detroit. They got new machines that could cook 100 pounds of chips at once! That same year, Better Made started selling wavy and rigid potato chips.
New Flavors and Expansion
In the 1960s, Better Made added exciting new flavors. They introduced Popcorn, Barbecue, Red Hot, and Cheese chips. By the 1970s, Better Made chips were so popular that they expanded their sales. You could find their chips in Toledo, Ohio, too!
A New Generation Takes Over
Peter Cipriano passed away in 1981. Three years later, Cross Moceri also passed away. The sons of these two founders took over the company. They shared ownership equally. Robert Marriacino became the company's president. The children of the founders also held important jobs in the company.
Celebrating Milestones
In 1990, the company celebrated its 60th birthday! They made special edition bags of chips. They also launched new flavors, like ketchup chips. In 1994, Better Made joined with another chip company called Made-Rite Chip Company. This helped them grow even more.
In 2003, the Moceri family's part of the company was bought out. The company then changed its name to Better Made Snack Foods Inc. That year, they sold 36 million dollars worth of snacks! In 2008, Better Made made it even easier to get their chips. They started selling their products online.
In 2015, a book was written about the company. It was called "Better Made in Michigan - The Salty Story of Detroit's Best Chip."
