Cran-Apple juice facts for kids
Cran-apple juice is a popular drink that mixes the tangy taste of cranberry juice with the sweet flavor of apple juice. It's sold by a company called Ocean Spray. They call their special blend "Cran•Apple." This juice was created to bring together the sharp taste of cranberries and the natural sweetness of apples.
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Cran-apple Juice: A Sweet and Tart Mix
How Cran-apple Juice Was Invented
Before Cran-apple juice was created in 1963, cranberries were mostly sold as juice or sauce around holidays like Thanksgiving and Christmas. This meant that for most of the year, people didn't buy many cranberry products. Ocean Spray wanted to change this and make cranberries popular all year long.
The Idea Behind Cran-apple
In 1963, a marketing expert named Edward Gelsthorpe joined Ocean Spray. He had worked at another big company, Bristol-Myers, helping to create new products. Edward Gelsthorpe realized that people wouldn't eat cranberry sauce all the time. He knew Ocean Spray needed new products to sell throughout the year.
At that time, Ocean Spray was also facing a challenge. A few years earlier, in 1959, there had been worries about chemicals used on cranberries. This made some people afraid to buy cranberry products. Edward Gelsthorpe's goal was to help the company grow and bring back trust in cranberries.
He worked with a food editor named Sylvia Schur. Together, they developed the Cran-apple blend. The idea was to balance the strong, tart taste of cranberries with the sweet taste of apples. This mix made the juice appealing to more people.
A Big Success for Ocean Spray
The Cran-apple juice was a huge hit! It gave Ocean Spray a product that could be sold all year, not just during holidays. This success helped the company grow a lot. Edward Gelsthorpe became very well-known for this invention. Throughout his career, people even called him "Cranapple Ed" because of his big success with the juice. Cran-apple juice also started a trend, and soon other companies began making their own fruit juice blends.
