Farley's facts for kids
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| Owner | Kraft Heinz |
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| Introduced | 1880s |
Farley's is a well-known British brand, most famous for its baby rusks. These are hard biscuits often given to babies as they start eating solid foods. Besides rusks, Farley's also made other baby foods like rice, cereals, and breadsticks. You might recognize their brand logo, which features a friendly teddy bear.
The Farley's brand began in the 1880s. Over the years, it grew and became a trusted name for parents. In 1994, a big food company called H. J. Heinz Company took over Farley's.
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The Story of Farley's: From Bakery to Big Brand
Farley's started as a small family business. It grew into a large company known across the United Kingdom. This section explores how Farley's became a household name.
How Farley's Began in Plymouth
The story of Farley's began in 1857. A baker named Mr. Samuel Farley opened a shop in Plymouth, England. His wife, Ann Farley, was the one who actually made the famous rusks. Their first shop was at 90 Cambridge Street.
In 1862, the bakery moved to a new spot on 7 Exeter Street. Years later, in 1912, Edwin Farley, a relative, sold the business. He also sold the secret recipe for Farley's rusks. He sold it to Mr. William Bolitho Trahair before moving to Canada.
Growing the Rusk Business
William Trahair was a well-known local businessman. He sold many different products from his shop, Globe Stores. In 1915, Trahair moved the bakery to 14 Notte Street. Then, in 1919, the Trahair family officially formed a company called Farley's Infant Food Limited.
During the 1920s, the business moved again to Woolster Street. They decided to focus only on making rusks. This helped the company grow even faster.
Expanding and Changing Owners
In 1931, Farley's built a brand new, modern factory. It was located at Torr Lane in Peverell, Plymouth. The company expanded quickly after this.
Over the years, Farley's changed hands a few times. In 1968, a large company called the Glaxo Group took over. Then, in 1986, Boots The Chemist Limited bought Farley's from Glaxo. The factory at Torr Lane continued to operate until 1990. Today, a supermarket stands where the factory once was.
Finally, in 1994, the famous H. J. Heinz Company bought Farley's. This deal was worth about £94 million. Heinz continues to produce Farley's Rusks today.
