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Luna Park, Scranton facts for kids

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LunaPark Scranton-entrance
Postcard picture of the west entrance of Luna Park, Scranton (1906–1916). A banner on the reverse side of this ticket booth said, "Good Night".

Luna Park was a fun amusement park in Scranton, Pennsylvania. It was open from 1906 to 1916. A famous park builder named Frederick Ingersoll helped design and run it. The park was built on 20 acres of land near Moosic Mountain and the Roaring Brook gorge. Today, there isn't a special sign to remember where the park once stood.

LunaParkScrantonMasthead1906
A masthead developed in 1906 by the Scranton Luna Park Company marketing department was incorporated into the park's newspaper advertisements. The motto would change periodically.

How Luna Park Started

IngersollFrederickOnTheCoverOfTheBillboardJournal1906
Five months before opening the Scranton park in May 1906, amusement park pioneer Frederick Ingersoll was featured on the cover of the trade journal, The Billboard.
Ingersoll, Frederick, Company Advertisement Soliciting Entertainment
Ingersoll company advertisement found in the March 31, 1906 edition of the Street Railway Journal soliciting various types of entertainment to perform in his fledgling amusement park chain

Even though it had a similar name, Luna Park in Scranton was not connected to the famous Luna Park on Coney Island, New York. Frederick Ingersoll was a pioneer in building amusement parks. He created a chain of "Luna Parks" across the country. He built parks in Pittsburgh and Cleveland in 1905. Then, in 1906, parks opened in Washington, D.C., Indianapolis, and Scranton. He even built one in Mexico City the next year!

Ingersoll made building parks easier by using the same plans for each one. He advertised for investors, saying, "We use the best materials, perfect plans, expert builders, and reasonable price." This way, he could build parks quickly and efficiently. He also brought in entertainment like vaudeville shows and circus acts. These acts could travel between his different parks, which saved money.

Luna Park, Scranton, Plaza Building with Picnic Pavilion in Background
Diorama of Plaza Building, Luna Park, Scranton, showing 1906–1907 paint scheme with Picnic Pavilion and Laurel Line in background. The plaza building in this configuration is composed (from left to right) of the "Scenitorium", "Temple of Mystery", and "Edisonia". "Williams Ice Cream stand" is the smaller attached structure on the right. Each of these facilities would eventually be subject to major changes after the 1907 season.

Construction on Luna Park, Scranton, began in November 1905. It cost about $300,000 to build. The Scranton Luna Park Company started running the park on May 28, 1906. Local newspapers showed that people in Scranton were very interested in having an amusement park.

Before Luna Park opened, many people from Scranton took train trips to visit Luna Park, Coney Island. Local business people saw how popular these trips were. They realized that people wanted a fun park closer to home. They also saw how well a temporary "mini-Luna Park" did in Carbondale, Pennsylvania. This showed them that a permanent park in Scranton would likely be a big success.

Knabenshue Toledo No.2 NYC-1905-08-20
Lincoln Beachey would fly the Knabenshue Toledo No. 2 airship from Luna Park to Courthouse Square and back. The aircraft was hangared in a large tent erected between the Band Stand and the Shades & Shadows ride.
Female animal trainer and leopard
Dolores Vallecita's, a.k.a. Dolly Hill (1877–1925), six leopards act included rolling globes, use of a seesaw, an electric wheel, a pyramid formation, posing for pictures, and playing bells and chimes while Vallecita accompanied on piano.

Park Design and Fun Rides

LP Scranton Phase 1
Colorized postcard c.1906 view by Ebert of the "first section" taken from the west entrance foot bridge of Luna Park, Scranton. The pond quickly filled with coal silt from upstream mining operations. The city of Scranton pursued legal action against mining operators but the section could not be developed as originally intended.
LP Scranton Phase 2
Panoramic B&W c.1906 insurance photo by W.B.Bunnell of Luna Park, Scranton encompassing all of the second section of the park as originally designed by Frederick Ingersoll. Several amusements, such as the Traver's Aerial Circle Swing, are not yet installed. Park would be altered in several iterations until its demise in 1916.
LP Scranton Maid of Mystery
Artist drawing of the Maid of Mystery exhibit added to Luna Park, Scranton in the middle of the 1908 season

Frederick Ingersoll designed Luna Park in three main parts. The first part had a small lake created by damming Roaring Brook. People could go boating and do water sports there. To get to the main part of the park, you crossed a tall bridge over the gorge.

The second part was shaped like an oval and was the main amusement area. It had a large pool called "The Lagoon" for the "Shoot-the-Chutes" ride. Some of the exciting rides and attractions included the "Scenic Railway" (a roller coaster), the "Aerial Circle Swing," and the "Scenic River/Old Mill." There was also a "Blarney Castle," a "Dance Pavilion," and a "Dentzel Menagerie Carousel" with animal figures. You could also find a "Band Stand" and a "Circus Platform" for shows.

The third part of the park was a large picnic area with a "Picnic Pavilion." Over time, more attractions were added, like "Hale's Tours of the World" (a simulated travel experience) and "Mahoney's Pony Rides." The park also offered free live entertainment, including vaudeville acts, circus shows, and orchestra performances. Two very popular acts were aviator Lincoln Beachey flying his airship and Dolores Vallecita with her amazing leopard act.

Luna Park was designed to be a "trolley park". This meant it was easy to get to by electric streetcars. In its first few years, many people came to the park, mostly by riding the Laurel Line trains or Scranton Railway Company trolleys. Later, they added parking lots for cars.

Money Troubles and Changes

LP Scranton rightBoardwalk
Rare June 1908 newspaper photo shows several new exhibits on the newly built western side of the lagoon boardwalk. With the original Photography Studio in the background, from back to front are, "Fair Japan", "Nagle's Reptile Zoo", and "The Flight of Madras" Hindu Theater. Park expansion would continue along this row.

One big problem for the park was that the land it was on was rented. The rent payments kept getting higher over time. This became a serious issue when the U.S. economy faced tough times around 1907. Frederick Ingersoll had to sell his shares in the park and leave his role as vice-president.

As the economy struggled, fewer groups like churches and businesses booked outings and picnics at the park. Even so, the park's leaders decided to expand. They added new buildings, changed old ones, and put in more lights to attract visitors. But these changes cost a lot of money. Ticket sales weren't enough to cover the operating costs, rent, and expansion expenses. This led to the park falling into debt.

LP Scranton OstrichFarm
"Ford's Ostrich Farm" at Luna Park, Scranton opened after a month's delay on August 4, 1909. Crowd control became problematic as paid patrons "gazed at the birds for hours". But upset by false accusations of his dog attacking a messenger, Ford closed his exhibit before the end of the season at a financial loss to the park.

To avoid losing the park, the leaders brought in new investors. A main investor was Adolph Blau, who owned a local bank. Blau's bank gave the park money, and in return, he got most of the park's stock and became its president for several years. Even with money problems, the park added more attractions for the 1909 season. These included an arcade, a fun house called "Billiken's Temple," an alligator zoo, and a miniature railroad. However, other parks started copying Luna Park's ideas, which meant fewer people came to Scranton's park.

Getting enough money each day was a constant challenge. The park was very busy on weekends, holidays, and for special events like company picnics. But on regular weekdays, it was often quiet. The park management struggled to find ways to bring in more visitors.

Trying New Ideas

Annie Taylor
June 30, 1913: Annie Edson Taylor, the only person up to that time to survive a plunge over Niagara Falls, exhibits her specially constructed barrel and lectures on the park's Hippodrome stage. After two days, she cancels further Luna Park appearances and moves her show to downtown Scranton.

The park tried different ideas to attract crowds. They put up a large outdoor screen to show movies, but this didn't work well in bad weather. They also thought about having a full circus, but it was too expensive. Another idea was to sell mineral water from a spring in the park. They even built a "Spring House" for it. But neighbors complained because they used to get the water for free. So, the park had to stop selling it and let people get water for free again.

LP Scranton HalesTours
1908 artist rendering of "Hale's Tours of the World" building to be located on the western side of the lagoon across from the "Plaza Building" in Luna Park, Scranton

By the end of 1911, fewer groups were booking outings. The park was saved when large worker unions decided to hold their Labor Day parties there. This brought in enough money to finish the season.

In 1913, the park was even used as a movie set! A film starring Maclyn Arbuckle used Luna Park as a background for a scene where a fire was put out. This helped the park earn some money.

Samuel Bell Maxey Collection - 1981 177 73 3156 12 (8681920418)
In 1913, Maclyn Arbuckle starred in an experimental film using Luna Park, Scranton as a backdrop in one scene.

Luna Park's tickets cost ten cents for adults and five cents for children to get in. Each ride or attraction cost another ten cents. To compete with other entertainment places, Luna Park gave away free tickets with bread purchases and offered special bundled tickets. They also found that dancing was a great way to make money. They charged ten cents per person to dance in the Dance Pavilion. With live music, they could make a lot of money each night. They even hired dance teachers to give lessons. Dancing became the park's main source of income.

Charlie Chaplin - 1915
Charlie Chaplin visited Luna Park in June 1915.

In 1914, the park spent a lot of money to make rides safer after accidents happened at other parks. This made the park safer, but it also increased costs. To make up for this, they focused on getting more private groups to visit. They also held weekly dance contests, which were very popular. However, when the park tried to open on Sundays, a local reverend led a boycott. This forced the park to close on Sundays again, and many religious groups canceled their visits, causing revenue to drop.

In June 1915, the famous actor Charlie Chaplin visited Luna Park. He was promoted as visiting a friend who was the park manager. This caused a "small riot" of people who paid to see the popular actor, bringing in many visitors.

LP Scranton BlauBH
1908 advertising photo of the Blau Bank house. The scandalous failure of this private bank principally led to the financial collapse of Luna Park, Scranton.

But on June 11, 1915, the Blau Bank House, which held a lot of the park's money, failed. This meant the park lost its cash deposits. The bank also held a special loan that used Luna Park as collateral. With no money and a loan due, the park struggled. They stayed open as late as possible, until September 25, to try and earn enough money. But some managers left, and an accident happened on the crowded Scenic Railway. In its final year, the park cut all expenses, even insurance, and focused heavily on the Dance Pavilion to make money.

The End of Luna Park

LP Scranton South
Section of the park destroyed by the August 1916 fire. Photo taken prior to the 1908 renovations. From L-R: partially visible "Trip to Rockaway" ride (survived), hidden east entrance from the Laurel Line RR (survived), Dance Pavilion (destroyed), "Shoot-the-Chutes" ride (destroyed), Lagoon Bridge (damaged), partially visible "Scenic Railway" station (destroyed), not yet built interconnecting wooden tunnel (destroyed), not yet built "Spring House" (survived), Photography Studio (survived). Laurel Line tracks warped from the heat of the fire and the nearby forest also burned.

A terrible fire destroyed one-third of the park on August 23, 1916. The fire started early in the morning and burned down important buildings like the Dance Pavilion, the Scenic Railway station, and the Shoot-the-Chutes ride. A police officer saw the fire start near the Dance Pavilion. It spread quickly because of the wind and burned all night. The damage was estimated at $15,000.

Even while the park was still burning, the park leaders met. A very large group was scheduled to visit in a few days. They decided to rebuild the dance floor as fast as they could. Workers started clearing the debris and pouring a new concrete foundation that very morning.

Within a week, a new roofless dance floor was ready. But the park ran out of money. They couldn't rebuild the roller coaster station or the Shoot-the-Chutes ride. On the day of the big outing, it rained heavily. Not many people came because they didn't want to dance on an open platform in the rain. The park didn't make enough money.

The park couldn't pay its debts. On January 5, 1917, Luna Park was sold at a public auction. All the amusement buildings were torn down in May 1917. The land was eventually sold to the city of Scranton. In 1929, someone tried to build another amusement park on the site, but the city council said no because of money concerns and noise worries from neighbors.

Luna Park Today

Today, very little remains of Luna Park. You can still find parts of a dam, the old circus platform, and some scattered concrete pieces. Much of the park's land is now covered by Interstate 81, which was built in the 1960s. More land was changed when the Central Scranton Expressway was widened in 1998. The mineral spring is also gone.

You can sometimes find old postcards and souvenirs from Luna Park online or in antique shops. The original souvenir shop sold glass and ceramic items with park scenes. The Scranton Electric City Trolley Museum has a small display of these items.

No official studies have been done to dig up and explore the park's remains. However, some people have recorded videos and photos of walks through the area, which you can find online.

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