Mother's Pride facts for kids
Mother's Pride is a well-known brand of bread in the United Kingdom. It is made by British Bakeries, which is part of a bigger company called Premier Foods. Besides Mother's Pride, this company also bakes other popular breads like Nimble (which has fewer calories) and Hovis. They also make breads for supermarkets that are sold under the store's own name.
What is Mother's Pride?
Mother's Pride is a type of bread that has been around for a long time. It's known for being a family favorite in the UK. The company that makes it, British Bakeries, works hard to provide different kinds of bread for people to enjoy.
A Brief History
British Bakeries was started in 1955 by a company called Rank, Hovis, McDougall. They created it to compete with another big bakery company, Allied Bakeries. It also helped them make sure there was always a place to sell their flour.
Mother's Pride bread was actually sold in the northern parts of England even earlier, starting around 1936. But it became a national brand, meaning it was sold all over the country, in 1956. During the 1970s and 1980s, Mother's Pride was one of the most popular white breads in the UK. Many families chose it for their daily meals.
Famous Advertisements
Mother's Pride has had some memorable advertisements over the years. In the 1960s, there was a catchy jingle that went: "Mother's Pride's a family, a family of bread."
A famous advertisement also featured the singer Dusty Springfield. She sang a jingle called "Knocker-Upper." In the UK, a "knocker-up" was someone who used to wake people up in the morning before alarm clocks were common.
Recent News
In May 2024, there was a temporary problem with the packaging for the Mother's Pride Scottish plain loaf. This meant that this specific type of bread was not available in stores for a short time. However, the supply was expected to return to normal soon after.