NBC Blue Network facts for kids
NBC Blue Network is a television network was launched in 1927 by RCA (Radio Corporation of America) and NBC (National Broadcasting Company). In 1945, NBC Blue Network changed its name to American Broadcasting Company.
Images for kids
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NBC networks, 1933
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Advertisement placed by the Enna Jettick Shoe Company promoting the appearance of Sir Harry Lauder on its NBC Blue program, December 1, 1929. Note that the text implies that the NBC Blue, NBC Orange (West Coast) and NBC Red networks were all participating in the broadcast.
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This 1944 advertisement, while it dates from after the sale by NBC of the Blue Network, shows how the Blue Network continued to have access to NBC facilities; in this case, the famed radio studios at Rockefeller Center in New York City
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Jessie Royce Landis (l) and Celeste Holm (r) pose with a Blue Network microphone in this 1943 publicity still for the show The House on Q Street. Collection of E.O. Costello
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Advertisement promoting a broadcast of the long-running NBC Blue, Blue Network and ABC public affairs program, "Town Meeting of the Air." Note that even at this late date, in 1947 (i.e. 20 months after the official change), ABC is still using the Blue Network tag for certain promotional purposes.
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1944 souvenir booklet for the Blue Network audience participation show Ladies Be Seated, which would continue to have a multi-year run on ABC radio. This show was also one of the first programs to be televised by ABC. A script survives from a February 25, 1945 local broadcast over WRGB, the Schenectady, New York television station of General Electric, hosted by Johnny Olson. The network is referred to in the script as being "The Blue Network of the American Broadcasting Company."
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Matchbooks advertising the Blue Network affiliated stations in Indianapolis and Cleveland, from between 1943 (when WJW joined the Blue Network) and 1945.
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Matchbook from WFCI/1420 (now defunct) at Pawtucket, Rhode Island.
