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Patrón
PatronGoldBottle.jpg
A bottle of Patrón Añejo
Type Premium tequila
Manufacturer Bacardi (The Patrón Spirits Company)
Country of origin Jalisco, Mexico
Introduced 1989
Proof (US) 80
Variants Añejo, Burdeos, Citrónge, Gran Platinum, Reposado, Silver, XO Cafe, XO Cafe Dark Cocoa

Patrón is a well-known brand that makes special drinks. These drinks are made in Mexico from a plant called the blue agave. The company takes pride in making everything by hand, from the barrels to the bottles.

The Story of Patrón

The first Patrón drinks were made by a company called Casa 7 Leguas. This was one of Mexico's oldest distilleries.

In 1989, a company called St. Maarten Spirits bought the rights to the Patrón brand. Its owners were John Paul DeJoria and Martin Crowley. In 2002, the production moved to a brand new distillery.

Patrón's Growth and Marketing

In 2000, Ed Brown, a former race car driver, became the CEO. Patrón started to present its products as "premium" or high-quality. They used special individually-numbered glass bottles to show this.

This marketing idea helped Patrón become very popular. Many famous people, including country music and hip hop singers, mentioned the brand. This made Patrón a big part of popular culture.

Ownership Changes

In January 2018, Patrón was sold to Bacardi. Bacardi is the world's largest privately owned spirits company. The sale was for a large amount of money, $5.1 billion.

The Patrón brand logo uses a special font called Algerian.

Types of Patrón Products

Patrón makes many different kinds of products. Some are special blends, like a mix with coffee called Patrón XO Cafe. There is also a blend with chocolate and coffee called Patrón XO Cafe Dark Cocoa. They also make an orange-flavored drink called Patrón Citrónge.

Here are some of the different types of Patrón products:

  • Gran Patrón Burdeos
  • Gran Patrón Platinum
  • Gran Patrón Piedra
  • Patrón Silver
  • Patrón Añejo
  • Patrón Reposado
  • Roca Patrón Silver
  • Roca Patrón Reposado
  • Roca Patrón Añejo
  • Patrón XO Cafe
  • Patrón XO Cafe Dark Cocoa
  • Patrón XO Cafe Incendio
  • Patrón Citrónge
  • Patrón Lime
  • Patrón Mango

See also

In Spanish: Patrón (tequila) para niños

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