kids encyclopedia robot

Testimonial facts for kids

Kids Encyclopedia Facts
Lumchileng
Actress and model Lin Chi-ling at the LG New Chocolate Phone launching event for the BL40, 2009, Hong Kong

A testimonial is when a company uses a celebrity or famous person or a member of the public to endorse a product so the consumer wants it too. For example a professional football player recommends a particular brand of shirts. The idea behind this is for the consumer to think "Oh! That famous person likes that shirt, I think I'll get it too!".

kids search engine
All content from Kiddle encyclopedia articles (including the article images and facts) can be freely used under Attribution-ShareAlike license, unless stated otherwise. Cite this article:
Testimonial Facts for Kids. Kiddle Encyclopedia.