Derek Sarno facts for kids
Quick facts for kids
Derek Sarno
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Family | Chad Sarno (brother) Jake Sarno (son) |
Derek Sarno is an American chef and author. He is famous for creating delicious plant-based food. He also helped start a popular website called Wicked Kitchen.
Who is Derek Sarno?
Derek Sarno is a co-founder of Wicked Kitchen. This is a website all about plant-based eating. He started it with his brother, Chad Sarno.
He used to be the Director of Plant Based Innovation at Tesco. Tesco is a very big supermarket. In this role, he helped create many new plant-based food options. He left this job in 2023.
Derek also helped start a company called Good Catch Foods. This company makes plant-based seafood. Before that, he was a top chef at Whole Foods Market. He worked on new recipes and products there.
Making Plant-Based Food Popular
At Tesco, Derek helped a lot with plant-based foods. Sales of vegetarian and vegan products grew a lot. He even helped double the plant-based options for their Christmas meals in 2017.
Derek believes that plant-based food should be easy to find. He thinks it should be convenient for everyone. He wants people to focus on "food that's good for everyone." He doesn't want too much focus on the "vegan" label.
He and his brother share a tip on their blog. They suggest an "80% healthy, 20% wicked" diet. This means eating healthy most of the time. But it also means allowing yourself some treats. They believe this is a good way to stay healthy.
In 2023, Derek Sarno was recognized as a top plant-based chef. Tasting Table named him one of the "21 Plant-Based Chefs You Need To Know." VegNews also listed him as one of the "37 Creative Chefs Crafting the Future of Vegan Food."
Books by Derek Sarno
Derek Sarno has written some popular cookbooks. These books help people make tasty plant-based meals at home.
- The Wicked Healthy Cookbook (2018) was written with his brother, Chad Sarno. VegNews listed it as one of the "Top 100 Vegan Cookbooks of All Time" in 2024.
- The Whole Foods Cookbook: 120 Delicious and Healthy Plant-Centered Recipes (2018) was also co-written by Derek.