Fox Sports Interactive Media facts for kids
Formerly
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News Corp. Digital Media Fox Interactive Media Fox Sports Digital Media |
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Subsidiary | |
Founded | 2008 |
Headquarters | Fox Network Center (Fox Studio Lot Building 101), 10201 W Pico Blvd, , |
Services | Online media |
Owner | Fox Corporation |
Parent | Fox Sports Media Group |
Fox Sports Interactive Media is a company that runs the online parts of Fox Sports in the United States. It's like the digital home for all things Fox Sports. This company used to be known by other names, including News Corp. Digital Media, Fox Interactive Media, and Fox Sports Digital Media. It is a subsidiary, which means it's owned by a larger company, in this case, the Fox Sports Media Group.
Contents
How It Started
Fox Interactive Media began in 2005. Rupert Murdoch, who was the boss of News Corp. (a big media company), wanted to find new ways to use the internet. He put together a special team to figure out how to share and make money from content online.
This team, including Ross Levinsohn and others, created Fox Interactive Media. Murdoch gave them a lot of money, about $2 billion, to buy other companies. They looked at many different websites.
Buying Popular Websites
The team decided to buy a very popular social media site called Myspace. This became their main online property. They also bought other well-known websites. These included the gaming site IGN, the photo sharing site Photobucket, and the movie review site Rotten Tomatoes. They also bought a career search site called Simply Hired, along with AskMen and Scout Media.
By the end of 2006, because of all these purchases, Fox Interactive Media became the biggest online company in the United States. It was even bigger than Yahoo at the time.
Changes Over Time
Over the years, Fox Interactive Media started to sell off many of the companies it had bought.
Selling Off Companies
In 2009, Fox sold Photobucket. Then, in 2010, they sold another part of their business called Fox Audience Network.
Fox Interactive Media also used to manage the websites for Fox's local television stations. They even worked with another company, LIN Media, to offer a special system for local station websites. However, Fox later decided to have another company manage their TV station websites starting in 2012.
In 2011, Myspace was sold for $35 million. This was much less than the $580 million News Corp. had paid for it in 2005. Rupert Murdoch later said that buying Myspace was a "huge mistake." In 2013, the gaming site IGN Entertainment was also sold.
Focusing on Sports
Since the company mostly had only sports-related websites left, its name was changed in mid-2013. It became Fox Sports Digital Media.
In 2014, Fox Sports Digital Media worked with another company, Sporting News Media. They teamed up to create more content and combine their sales efforts. In 2015, the company bought parts of a sports startup called Straightcast Media.
A part of the company called Fox Sports Go was later separated in 2019. This happened when Disney bought many parts of 21st Century Fox. Fox Sports Go, which showed live sports online, went to a different company group. However, Fox Sports Interactive Media still kept the rights to show videos for the channels that Fox Corporation continued to own. Fox Sports Go later changed its name to Bally Sports.