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James Lassiter
Occupation Film producer
Known for Co-founder of Overbrook Entertainment

James Lassiter is an American film producer, known for being co-founder of Overbrook Entertainment and longtime business partner of actor and rapper Will Smith.

Career

Lassiter attended University of Miami and Temple University and befriended Jeffrey "Jazzy Jeff" Townes, who was in a rap duo with then-musician Will Smith. Lassiter met Smith through Townes, and he later became Smith's road manager. They worked together for two decades. Lassiter briefly worked with other companies including Handprint and The Firm, but he returned to being Will Smith's business partner. Lassiter and Smith formed the production company Overbrook Entertainment, which produced films like Hitch and ATL. While Overbrook Entertainment had a deal with Universal Studios to produce films, none resulted, and the company was taken to Sony. The pair sought to market each of their productions to a different foreign market, promoting I, Robot in Russia and Ali in South Africa.

Filmography

He was a producer in all films unless otherwise noted.

Film

Year Film Credit
2001 Ali
2002 Showtime Executive producer
2004 I, Robot Executive producer
Saving Face
2005 Hitch
2006 ATL
The Pursuit of Happyness
2007 I Am Legend
2008 Hancock
The Secret Life of Bees
The Human Contract Executive producer
Lakeview Terrace
Seven Pounds
2010 The Karate Kid
2012 This Means War
2013 After Earth
2014 Annie
2018 Sprinter
2019 Hala
2020 Bad Boys for Life Executive producer
Charm City Kings Executive producer
Life in a Year Executive producer
2021 King Richard Executive producer
The Harder They Fall
2022 Emancipation Executive producer
2023 The Book of Clarence
TBA Teddy Executive producer
Music department
Year Film Role Notes
1997 Booty Call Executive music producer
Men in Black Uncredited

Television

Year Title Credit Notes
1998 Getting Personal Executive producer
2000 Loose Cannon Executive producer Television pilot
2003−07 All of Us Executive producer
2013 The Queen Latifah Show
Styled to Rock Executive producer
2018−present Cobra Kai Executive producer
2020 The Fresh Prince of Bel-Air Reunion Executive producer Television special
2022 Bel-Air Executive producer
Thanks
Year Title Role Notes
2016 StoryBots Super Songs Special thanks
2017 A StoryBots Christmas Television special
2016−18 Ask the StoryBots
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