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Jet-Puffed Marshmallows facts for kids

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Jet-Puffed Marshmallows
Jetpuffed brand logo.png
Jet-Puffed Marshmallows 1987-2020 Logo
2019-06-20 23 00 46 A bag of Kraft Jet Puffed Marshmallows in the Franklin Farm section of Oak Hill, Fairfax County, Virginia.jpg
Owner Kraft Heinz
Introduced 1958; 67 years ago (1958)

Jet-Puffed Marshmallows is a well-known brand of marshmallow and marshmallow products. These tasty treats are made by Kraft Heinz. The brand first appeared in 1958.

Some popular Jet-Puffed products include their classic fluffy marshmallows. They also make Jet-Puffed Marshmallow Cream. You can find fun shapes too, like heart, flower, bunny, and star marshmallows!

The Story of Jet-Puffed Marshmallows

How Marshmallows Got Their Shape

Before the 1950s, marshmallows looked different. They were usually sold as bars or small squares. They did not have the round, puffy shape we know today.

In 1948, a company called Doumak invented a new way to make marshmallows. This new method used a special machine to push out, or "extrude," the marshmallow mix. This created the long, round shapes we see now.

Becoming "Jet-Puffed"

Kraft Foods started using this new extruding process in 1953. By 1958, they began selling these marshmallows under the name "Jet-Puffed." The name "Jet-Puffed" was chosen to sound modern and exciting, like a jet plane!

To help tell everyone about the new marshmallows, Kraft had a cool promotion. They offered a fake space ship as a prize! This space ship was made by a company called Aerojet-General Corporation. It was part of Kraft's "Name the Training Space Ship" contest.

The rocket traveled to different cities across the U.S. in 1959. Kids loved it! Many young people waited in long lines for a chance to sit inside the control panels. It was a big hit!

Changes in Ownership

Over the years, the Jet-Puffed Marshmallows brand changed owners a few times. In 1995, Kraft sold its candy business, including Jet-Puffed. It was bought by a group called Texas Pacific Group. They created a new company called Favorite Brands International.

Then, in 1999, another company called Nabisco bought Favorite Brands International. But the story doesn't end there! In 2000, Kraft Foods bought Nabisco. This brought the Jet-Puffed Marshmallows brand back to Kraft.

Fun Facts and Updates

Did you know that Kraft once offered a toy marshmallow dispenser? It was a copy of the one used by Spock in the movie Star Trek V: The Final Frontier!

In 2020, Jet-Puffed Marshmallows updated their logo. It was the first time they changed their look since 1987.

Delicious Flavors

Jet-Puffed Marshmallows come in many different flavors. Some flavors are available all year, while others are special for certain seasons.

Some of the flavors you might find include:

  • The original classic marshmallow flavor
  • Various fruit flavors
  • Cool peppermint
  • Rich french vanilla
  • Sweet chocolate

See also

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