Pepero facts for kids
Pepero (Hangul: 빼빼로) is a yummy, thin cookie stick. It's covered in a tasty chocolate coating. Sometimes it's called a "chocolate-covered pretzel stick."
Lotte Wellfood, a company in South Korea, has been making Pepero since 1983. The main ingredients are cocoa (which makes chocolate) and flour. Pepero is sent to about 64 countries around the world! It's super popular in places like Singapore, Malaysia, and the Philippines. Pepero has even won awards for its sales and cool designs.
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Fun Pepero Flavors
Pepero comes in many different flavors. Here are some popular ones you might find:
- Chocolate (the original flavor)
- Strawberry (mostly in Korea)
- Almond (chocolate-covered with crunchy almonds)
- Choco-filled (chocolate inside the biscuit stick)
- White Cookie
- Peanut (mostly in the US)
- Choco Cookie
- Crunky
Lotte also made a super thin version called Pepero Skinny, which was extra crispy. It's not available anymore.
How Pepero is Advertised
Lotte Confectionery, the company that makes Pepero, has a big event every year on November 11. This is a special day called Pepero Day! The company always tries new ways to advertise. For example, they've used live online shows and delivery services to reach more people.
Lotte also created a special ice cream called 'Pepero-bar' for a short time. This ice cream looked like a Pepero stick, covered in almonds, and had cute "Pepero friends" characters on the wrapper to attract buyers.
Pepero Sales
A huge part of Pepero's sales happens around Pepero Day, which is November 11. About 60% of all Pepero sold in a year is bought during this time! Pepero has become very successful, partly because of how popular Pepero Day is. On Pepero Day, Pepero sells about 84 times more than on a normal day!
Lotte Confectionery uses some of its profits from Pepero to help others. They give back to the community because their sales keep growing every year. Countries like Singapore, China, Russia, and the United States are big buyers of Pepero.
Pepero Awards
Pepero has won several awards for being a great snack:
- Watsons Best Selling Snack Award - 2012
- Watsons Best Selling Biscuit Award - 2014
- Watsons Best Selling Korean Biscuit Award - 2015
- Germany's Red Dot Design Award - 2019
- Germany's iF Design Award - 2020
Helping the Community
The company donates Pepero to people who need it and to different community groups. With all their sales and profits, Lotte also helps to build local centers for children.
Pepero Day
Pepero Day is celebrated every year on November 11. This date is also known as Farmer’s Day or Garae Tteok Day in Korea.
The idea for Pepero Day started with a middle school girl in South Korea. She and her friends would give each other Pepero. They would say, "Let's be tall and skinny!" as a fun wish. Today, many couples make or buy Pepero to give to each other as a way to show they care. When Pepero Day gets close, the sales of Pepero go way up!
See also
In Spanish: Pepero para niños
