Pizzarias facts for kids

Pizzarias Pizza Chips were a type of snack chip made by the Keebler Company. These chips were created by Adam Burck, who worked on new products for Keebler.

The Story of Pizzarias

Pizzarias were special because they were made from real pizza dough. They came in three yummy flavors: Cheese Pizza, Pizza Supreme, and Zesty Pepperoni.

A Big Hit

Pizzarias first came out in 1991. They were a huge success for Keebler! In their first year, they sold $75 million worth of chips. Because they were so popular, Keebler won an award in 1992. They were named "New Product Marketer of the Year" by the American Marketing Association. Pizzarias also won a Gold Edison award for their excellent marketing.

Fun Commercials

Keebler promoted Pizzarias with a big advertising campaign. They even had TV commercials that showed the first teenage Keebler Elves! These elves used cool slang words like "Radical grub!" The chips' slogan was: "Tastes like real pizza, only louder."

Why They Disappeared

Even though Pizzarias were very popular, they were eventually stopped. This happened after the Keebler Company was sold and split up in the late 1990s.

A Cult Following

Many people loved Pizzarias so much that they still miss them today! These chips have a "cult following," which means a group of dedicated fans. There are even fan groups on Facebook, like "Bring back Pizzaria Chips made by Keebler." These groups are asking Utz Quality Foods, who now owns the Pizzarias name, to bring the chips back. As of January 2021, these groups had more than 8,000 followers!