Wimm-Bill-Dann Foods facts for kids
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| Joint stock | |
| Industry | Dairy |
| Founded | 1992 |
| Headquarters | Moscow, Russia |
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Key people
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Toby Denis Maher, Chairman of the Management Board Dmitry A. Anisimov, CFO Vera V. Eliseeva, Head of Human Resources |
| Products | Milk, yogurts, sour creams, fruit juices |
| Revenue |  US$2.18 billion (2009) |
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Operating income
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US$0.201 billion (2009) |
| US$0.117 billion (2009) |
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| Total assets | US$1.49 billion (2009) |
| Total equity |  US$0.703 billion (2009) |
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Number of employees
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18,485 |
| Parent | PepsiCo |
Wimm Bill Dann (Russian: Вимм-Билль-Данн) is a very large company in Europe that makes dairy products. They produce popular items like yogurt, milk, and different kinds of fruit juices. Wimm Bill Dann is a big player in Russia. They sell about 34% of all dairy products there. They also sell 20% of the fruit drinks in Russia.
The company has 30 factories in 16 different cities. Wimm Bill Dann works closely with farms in Russia. These farms provide the milk for their products. The company's leaders come from both Russia and other countries. The company's fun mascot is a mouse!
How Wimm Bill Dann Started
The company began in 1992. It was started by Sergei Plastinin and Mikhail Dubinin. They started with a small loan of US$50,000. They also leased a machine to bottle juice. This machine was at a place called the Lianozovsky Dairy Plant.
The first juices they made were called "Wimm Bill Dann." This name sounded a bit like "Wimbledon," a famous tennis tournament. Wimm Bill Dann was one of the first companies in Russia to make fruit juice. Their first big juice brand was called "J7."
In 1999, the company spent US$7 million. They used this money to help the farms that supplied their milk. They bought new equipment for milking and keeping milk cold. This helped the farms produce more milk.
In 2002, Wimm Bill Dann became a public company. Its shares were traded on the New York Stock Exchange. This meant people could buy parts of the company.
In 2003, Wimm Bill Dann bought a factory that made Essentuki mineral water. They made popular mineral water brands like «Essentuki-17» and «Essentuki-4». They sold this factory in 2018.
PepsiCo Buys the Company
On December 2, 2010, PepsiCo decided to buy Wimm Bill Dann. PepsiCo first bought 66% of the company for US$3.8 billion. This was one of the biggest foreign investments in Russia at that time. After this, Wimm Bill Dann's shares were no longer traded on the New York Stock Exchange.
By December 2011, PepsiCo owned 100% of Wimm Bill Dann. This was a very big purchase for PepsiCo. It was their second-largest purchase ever.
Popular Brands
Wimm Bill Dann makes many different products. They have over 1,000 kinds of yogurt and dairy drinks. They also make 150 types of fruit juices and fruit drinks.
Some of their most famous brands are:
- "J7 juices"
- "100% Gold Premium"
- "Favourite Garden" (Russian: "Любимый сад")
- "House in a village" (Russian: "Домик в деревне")
- "Jolly Milkman" (Russian: "Весёлый молочник")
- "Agousha" (Russian: "Агуша")
See also
- Lebedyansky JSC, Russian fruit juice producer
- Food industry of Russia
