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Artegon Marketplace
Artegon Market.jpg
Location Orlando, Florida
Coordinates 28°28′07″N 81°26′52″W / 28.4685°N 81.447867°W / 28.4685; -81.447867
Address 5250 International Drive
Opening date 2014 (as Artegon Marketplace)
2002 (as Festival Bay Mall)
Closing date 2017
Developer Belz Enterprises
Management Paragon Outlet Partners LLC
Owner Dezer Development
No. of stores and services 65
No. of anchor tenants 5
Total retail floor area 865,000 square feet (80,361.1 m2)
No. of floors 1 (2 in former Vans Skatepark and Bass Pro Shops)

Artegon Marketplace was a large shopping mall in Orlando, Florida, United States. It was first known as Festival Bay Mall when it opened in 2002. Later, it was renamed Artegon Marketplace and opened again in 2014.

This mall was special because it was designed to be different from typical malls. It had many unique stores and fun entertainment spots. Some of its main stores included Bass Pro Shops, Boot Barn, and Ron Jon Surf Shop. You could also find a Cinemark movie theater, a Sky Zone Trampoline Park, and a glow-in-the-dark miniature golf course there. The mall closed its doors in 2017.

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History of the Mall

How the Mall Started

The idea for this mall came from a company called Belz Enterprises. It was planned to open in 2000, but it took a bit longer. The mall finally opened in 2002. At first, it was going to be even bigger, but the plans were changed to make it a bit smaller.

Fun Ideas That Didn't Happen

In 2004, there was an exciting plan to build a surfing park inside the mall. It was going to be called Ron Jon Surfpark. Imagine surfing indoors! However, this cool project was never built.

Changes Over Time

In 2011, the mall got new owners. They decided to give it a big makeover. Many parts of the mall were changed. For example, a signature lake and special tile signs were removed.

Vans Skatepark Closes

One of the most popular places in the mall was the Vans Skatepark. It was a big attraction for many visitors. But in January 2012, the skatepark closed down. No specific reason was given for its closure.

Reopening as Artegon Marketplace

After some big changes, Festival Bay Mall reopened on November 20, 2014. It was given a new name: Artegon Marketplace. It was advertised as the "Anti-Mall" because it focused on unique shops and experiences rather than just big chain stores.

The Mall Closes Again

Sadly, Artegon Marketplace closed its doors again in January 2017. Most of the mall became empty, except for a few businesses like Bass Pro Shops, Cinemark, and Boot Barn.

What Happened Next

In January 2018, a company called Dezer Development bought the property. They paid a lot of money for the land and the empty mall. As of 2021, the location is now called Deezerland and has been turned into an indoor theme park.

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