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Clearasil
Logo clearasil.png
Logo of Clearasil
Owner Reckitt Benckiser
Country United States
Introduced 1950; 74 years ago (1950)
Previous owners
Website Clearasil

Clearasil is a brand of skin care and acne medication, whose products contain chiefly benzoyl peroxide, sulfur and resorcinol, triclosan, or salicylic acid as active ingredients. Clearasil has a wide range of products both for rapid and sometimes slow acne treatment and for everyday prevention. The products are marketed to customers worldwide.

History

Clearasil was invented in the United States in 1950 by Ivan Combe with the help of chemist Kedzie Teller. At this time, it was the first dermatological brand created specially for younger skin to fight against pimples (acne). The active ingredients in the original product were sulfur and resorcinol, similar to the pre-existing adult acne product Acnomel. Combe used the popular ABC television show American Bandstand to help promote the product and its superior smell.

In 1960 the brand was bought by Richardson-Vicks. In 1975, Wolfman Jack signed a contract promoting the product Clearasil Acne Ointment. In 1985 Richardson-Vicks was acquired by Procter & Gamble together with Clearasil. In 2000 Clearasil moved to the Boots Group portfolio. In 2006 Boots Healthcare International was purchased by the British-Dutch company Reckitt Benckiser.

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