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Cookie Crisp facts for kids

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Cookie Crisp
Cookiecrisp brand logo.png
Cookie Crisp – Naturally Flavored Sweetened Cereal with milk.jpg
Cookie Crisp – Naturally Flavored Sweetened Cereal with milk
Owner General Mills (1997–present)
Introduced 1977; 48 years ago (1977)
Markets Worldwide
Previous owners Ralston Purina (1977–97)

Cookie Crisp is a yummy breakfast cereal that looks just like tiny chocolate chip cookies! It's made by General Mills in the United States. In other countries, it's made by Cereal Partners, which is part of the Nestlé company. This cereal first came out in 1977. It was originally made by Ralston Purina until General Mills bought the brand in 1997.

Different Cookie Crisp Flavors

When Cookie Crisp first started in 1977, you could find it in three different flavors. These were Chocolate Chip Cookie Crisp, Vanilla Wafer Cookie Crisp, and Oatmeal Cookie Crisp. These flavors were available until the early 1990s.

  • Peanut Butter Cookie Crisp: This flavor was introduced in 2005. However, it was stopped by 2007.
  • Double Chocolate Cookie Crisp: This yummy chocolatey version came out in 2007.
  • Sprinkles Cookie Crisp: Introduced in July 2009, this cereal had small vanilla cookie shapes. They were topped with tiny, colorful sprinkles!
  • Birthday Cake Cookie Crisp: This fun flavor was launched in March 2018.

Other Cookie Cereals

Other companies have also made cereals that look like cookies.

  • Keebler Cookie Crunch: Kellogg's introduced this cereal in 2008. It had regular cookie pieces. It also included round O shapes that looked like Keebler Fudge Shoppe Fudge Stripes cookies.

Cookie Crisp Advertising and Mascots

Cookie Crisp has had several fun mascots over the years to help advertise the cereal.

Cookie Jarvis

Cookie Jarvis on the Cookie Crisp box
A box of Cookie Crisp from 1984, showing Cookie Jarvis

The very first mascot for Cookie Crisp was Cookie Jarvis. He appeared in 1977. Cookie Jarvis was a wizard who looked a bit like the famous wizard Merlin. He used his magic wand and rhyming words to turn cookie jars into bowls of cereal!

Cookie Crook and Cookie Cop

In 1980, a new character joined Cookie Jarvis: the Cookie Crook. He was a robber who always tried to steal the Cookie Crisp cereal. Then, in 1984, his opponent arrived. This was the Cookie Cop, whose full name was Officer Crumb. He was a police officer who sounded like he had an Irish accent. The Cookie Cop always stopped the Cookie Crook from stealing the cereal.

Chip the Dog

Cookiecrisp
The Cookie Crook, the Cookie Cop, and Chip the Dog

In 1990, the Cookie Crook got a sidekick named Chip the Dog. Chip helped the Cookie Crook try to steal Cookie Crisp until 1996. But Chip often accidentally messed up their plans! He would howl "Cooookie Crisp!" (with cookies instead of the "Os" in "cookie"). This would often give them away to the Cookie Cop. Sometimes, after their plans failed, Chip would even say "Doggone it!"

Chip the Wolf

In 2005, Chip the Dog was redesigned and became Chip the Wolf. This wolf character also loved to try and steal Cookie Crisp. In his commercials, Chip the Wolf tries to trick children into giving up their cereal. He often creates fake cookies to lure them away. But, just like the Cookie Crook, Chip the Wolf is always stopped!

See also

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