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Cousins Subs facts for kids

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Cousins Submarines
Industry Restaurants
Founded 1972 in Milwaukee, Wisconsin
Headquarters Menomonee Falls, Wisconsin
Key people
Bill Specht,
Christine Specht-Palmert,
President & CEO
Products Sandwiches
Other food products

Cousins Submarines, better known as Cousins Subs, is a Milwaukee, Wisconsin-based sub sandwich shop which was founded in 1972. Cousins Subs is a regional chain with restaurants in Wisconsin and Arizona.


Cousins Subs was founded in Milwaukee, Wisconsin in 1972 by cousins Bill Specht and James Sheppard, who could not find a suitable sub sandwich option in Milwaukee like they had when they lived in New Jersey.

As of May 2017, Cousins operates 95 stores in Wisconsin and two in Arizona. The Milwaukee area stores are corporately owned but the rest are all franchises.


The company specializes in standard sandwich shop fare, but differs from other franchise-based sandwich restaurants in that they offer french fries and cheese curds as sides in addition to the typical offerings of chips and cookies. In 2015, the company began using more local and regional products in their food as part of a wider series of rebranding moves.

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