Dorset Cereals facts for kids
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Division | |
Industry | Food processing |
Founded | 1989 |
Founder | Terry Crabb |
Headquarters | Poole, Dorset, England |
Products | Breakfast cereals |
Owner | Associated British Foods |
Number of employees
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100+ |
Parent | ABF Grain Products Limited |
Dorset Cereals is a British company that makes delicious breakfast cereals. They are based in Poole, Dorset, England. The company started in 1989 thanks to Terry Crabb. They make popular breakfast foods like muesli, porridge, and granola. You can find their products in more than 70 countries worldwide!
The Story of Dorset Cereals
Dorset Cereals began its journey in 1989. The founder, Terry Crabb, started the company right from his garage! Over the years, the company grew a lot. They became especially popular in countries outside the UK.
In 2000, Dorset Cereals moved to a special factory. This factory was built in a place called Poundbury. Later, in 2012, a larger food company bought Dorset Cereals. This company is called Associated British Foods. Dorset Cereals is now part of a group known as 'The Jordans, Dorset & Ryvita Company'. In 2018, their main production moved to Poole.
Dorset Cereals also helps celebrate great places to stay. They run the Dorset Cereals B&B Awards. These awards recognize the best bed and breakfasts across the UK.
What Dorset Cereals Makes
Dorset Cereals creates its breakfast products in its factory. They make muesli, porridge, and granola. The company tries to use ingredients from the UK. For example, they get British oats, spelt, and wheat flakes. About 80% of all their ingredients come from the UK.
Awards and Recognition
Dorset Cereals has won several awards for its great products and business. In 1999, they received a special honor. It was the Queen's Awards for Enterprise for Export Achievement. This award recognized their success in selling products to other countries.
In 2015, their packaging also got attention. They won second place in The Dieline awards. This is a big award in the packaging industry. Dorset Cereals products have also won many Great Taste Awards. These awards celebrate food that tastes really good!