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Juice It Up! facts for kids

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Juice It Up!
Industry Drinks
Founded 1995
Number of locations
90 chain stores
Key people
Frank Easterbrook

Juice It Up! is a company that sells healthy drinks and snacks. It works like a franchise, meaning different people can own and run their own Juice It Up! stores. The company is famous for its raw juices, fruit bowls, and smoothies.

You can find Juice It Up! stores in many states, including California, Arizona, New Mexico, Oregon, and Texas. They offer drinks made with real fruit and vegetables, fresh-squeezed raw juices, and special acai and pitaya fruit bowls. They also have cold-pressed bottled juices, healthy shots, and snacks. Chris Britt and Ed St. Geme are the main owners of the company. Juice It Up! started in 1995 and is based in Newport Beach, California.

The Story of Juice It Up!

How Juice It Up! Began

Juice It Up! first opened its doors in 1995 in Brea, California. For many years, from 2001 to 2018, a person named Frank Easterbrook was the main owner and leader of the company. He helped it grow and become well-known.

New Owners and New Ideas

In 2018, Chris Britt and Ed St. Geme bought Juice It Up!. They also own another company called Mountain Mike’s Pizza. Chris and Ed met when they were in college at Stanford University. After buying both companies, they moved the main offices for Juice It Up! and Mountain Mike’s Pizza to Newport Beach.

Growing with Healthy Trends

Juice It Up! first started by selling juices and smoothies. Over time, they noticed that more and more people were interested in healthy eating and juicing. To keep up with this trend, the company started offering more raw juices.

In August 2011, Juice It Up! began to update its stores. They added special "Raw Juice Bars" to many locations. The very first Raw Juice Bar opened in January 2012. These new bars allowed the company to make even more healthy and helpful drinks beyond just smoothies. Juice It Up! is now known for having the most Raw Juice Bars in Orange County, California.

In 2017, Juice It Up! also launched a new line of products: cold-pressed bottled juices and shots. These drinks come in six different juice flavors and three types of shots, all made with natural ingredients.

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