No Fear facts for kids
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| Private | |
| Industry | Apparel/Retail |
| Genre | Clothing, lifestyle |
| Founded | 1989 |
| Founder | Mark Simo Brian Simo and Boris Said with Marty Moates |
| Headquarters |
,
United States
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| Products | Action Sports Apparel |
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Number of employees
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450 |
| Parent | Frasers Group |
| Divisions | No Fear MX 1999 |
No Fear is an American clothing brand. It was started in 1989 by Mark Simo, Brian Simo, Boris Said, and Marty Moates. No Fear products are sold in many stores. They also have No Fear energy drinks. These drinks are made with the South Beach Beverage Company. About 450 people work for No Fear. In 2011, the company had some financial problems. A UK company called Frasers Group bought No Fear in August 2011.
No Fear Clothing
No Fear T-shirts were very popular. This was especially true from the mid-1990s to the early 2000s. What made them special was that no famous people officially promoted them. The shirts often had cool sayings or quotes. These messages were about being brave and loving extreme sports. They also talked about not being lazy. Some slogans even challenged common rules.
No Fear Energy Drink
No Fear also sells energy drinks. They partnered with SoBe to make these drinks. You can find them in different flavors.
- Original (tastes like grapefruit)
- Sugar Free (no sugar)
- Motherload (berry flavor)
- Bloodshot (orange and dragonfruit flavor)
No Fear was the official energy drink for World Extreme Cagefighting. This is a type of mixed martial arts event. They also sponsored a fighter named Urijah Faber.
Promotions and Sponsorships
In 2009, No Fear started a special promotion. People could find codes under the tabs of their energy drink cans. They could enter these codes online to earn "No Fear cred." These points could be used to get No Fear gear. Some big prizes included tickets to exciting events.
- A Mixed Martial Arts fight
- A Motocross race
- A surfing trip to Hawaii
- A concert tour with the band Lamb of God
On February 12, 2008, No Fear Energy Drink made a deal with World Extreme Cagefighting. No Fear became the main sponsor for their events. This partnership started with an event in New Mexico.
No Fear has also sponsored NASCAR Sprint Cup Series racing. They supported NASCAR driver Boris Said. They have also sponsored Team Pacquiao for many of his boxing matches.
See also
- No Fear Racing
- Mixed martial arts clothing
