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Pirate's Booty facts for kids

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Pirate's Booty
Pirate's Booty white cheddar popcorn.
A popcorn-like snack made with puffed rice, corn, and aged white cheddar cheese.
Type popcorn
Inventor Amplify Snack Brands
Pirate Brands
Inception 1987; 37 years ago (1987)
Manufacturer The Hershey Company
Available Available
Current supplier The Hershey Company
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Pirate's Booty is a puffed rice and corn snack food developed and produced in 1987 by Robert Ehrlich. B&G Foods acquired Robert's American Gourmet Food in June 2013.

Ehrlich would often watch people purchasing cheese puffs in a local supermarket. The snack, Ehrlich explained, did not have "any real cheese in them... most of the ingredients you couldn't even pronounce." Ehrlich then went on to found a snack brand called Vegan Rob's, which makes cheese puffs with no cheese in them.

The snack is made with corn meal, rice and cheddar cheese.

Pirate Brands is owned and operated by Amplify Snack Brands, a Hershey company.

Product recall

On June 29, 2007, Robert's American Gourmet recalled their Veggie Booty brand snack food due to salmonella contamination.

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