The Natural Confectionery Company facts for kids
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| Parent | Mondelez International |
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The Natural Confectionery Co. is a popular Australian candy brand. It's known for making yummy sweets that don't have artificial colors or flavors. This brand is owned by a big company called Mondelez International.
Contents
How the Company Started
The story of The Natural Confectionery Co. began with a company called Sunrise. Sunrise was started by Julius Lighton and his son-in-law, Walter Eger. They bought a small candy business in Melbourne, Australia.
Later, another family member, Rudi Moser, joined them. In 1949, they bought a second small candy company. In 1951, all these small businesses joined together to become one company called Sunrise.
Sunrise grew and made many different kinds of candies. These included chocolate bullets, barley sugar, and toasted marshmallows. Over the years, Sunrise became a very strong company in Australia. They even sold their candies in England.
The Natural Confectionery Co. is Born
In 1992, Sunrise started a new line of products. They called it The Natural Confectionery Co. The idea came from new trends in Europe. These new candies were special because they used no artificial colors and no artificial flavors.
The first products were a small range called Binka's. People really liked them, and the demand for these "natural" candies grew a lot. By 1997, the focus shifted completely to The Natural Confectionery Co.
Thanks to good advertising and more products, sales went up quickly. By 2003, The Natural Confectionery Co. had 18 different products. Their jelly candies became the most popular ones in Australian supermarkets.
Changes in Ownership
In April 2003, a big company called Cadbury Schweppes bought The Natural Confectionery Co. The brand also started making drinks under "The Natural Beverage Company" name.
In 2008, Cadbury Schweppes introduced The Natural Confectionery Company products in the United Kingdom. They used fun advertisements where the sweets had voices.
Focus on Sustainable Palm Oil
In 2019, the Melbourne Zoo stopped selling products from The Natural Confectionery Co. and Cadbury. This was because the companies could not say where their palm oil came from. Making palm oil can sometimes harm the homes of endangered animals. The zoo wanted to support only palm oil that is made in a way that protects nature.
Products
The Natural Confectionery Co. makes many kinds of candies. These include sweet, sour, and soft jelly candies. They are known for not using artificial colors or flavors in their products.
Images for kids
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The official logo for Sunrise Confectioners
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The official logo for Binka's
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