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The Wilbraham
A dark red brick apartment building, with brown stone facing the lower two of its seven stories, topped by a green mansard roof with dormer windows, seen from the opposite corner of its intersection. Taller buildings are beyond it, and at street level is a storefront with "Estex" written above it.
South elevation and west facade from across Fifth, 2011
A map of the five boroughs of New York City, in yellow, with surrounding water in blue and other areas in pink. There is a red dot in the middle of Manhattan south of Central Park.
A map of the five boroughs of New York City, in yellow, with surrounding water in blue and other areas in pink. There is a red dot in the middle of Manhattan south of Central Park.
The Wilbraham
Location in New York City
A map of the five boroughs of New York City, in yellow, with surrounding water in blue and other areas in pink. There is a red dot in the middle of Manhattan south of Central Park.
A map of the five boroughs of New York City, in yellow, with surrounding water in blue and other areas in pink. There is a red dot in the middle of Manhattan south of Central Park.
The Wilbraham
Location in New York
A map of the five boroughs of New York City, in yellow, with surrounding water in blue and other areas in pink. There is a red dot in the middle of Manhattan south of Central Park.
A map of the five boroughs of New York City, in yellow, with surrounding water in blue and other areas in pink. There is a red dot in the middle of Manhattan south of Central Park.
The Wilbraham
Location in the United States
Location New York City, New York
Built 1888–90
Architect David and John Jardine
Architectural style Romanesque revival
NRHP reference No. 100002386
Quick facts for kids
Significant dates
Added to NRHP May 4, 2018

The Wilbraham at 282–284 Fifth Avenue or 1 West 30th Street, in the NoMad neighborhood of Manhattan, New York City, was built in 1888–90 as a bachelor apartment hotel. Its "bachelor flats" each consisted of a bedroom and parlor, with bathroom but no kitchen; the communal dining room was on the eighth floor. The building's refined and "extraordinarily well detailed" design in commercial Romanesque revival style – which owed much to the Richardsonian Romanesque developed by H.H. Richardson – was the work of the partners David and John Jardine. The Real Estate Record and Guide in 1890 called it "quite an imposing piece of architecture".

The building is eight stories under a verdigris copper-covered mansard roof, with penthouses and basements, as a result of changes made during its construction. It is clad in Philadelphia brick and brownstone from quarries in Belleville, New Jersey, with wrought- and cast iron. Steel replaced structural cast iron after the foundations were already in place.

Wilbraham 284 Fifth Avenue entrance
The 30th Street entrance to the building with "WILBRAHAM" carved over the doorway, and the building's name misspelled on the canopy.

The building was commissioned as a real estate investment by the prominent Scottish-American jeweler William Moir. At the time the brownstone-fronted houses along this stretch of Fifth Avenue were being sold by the rich, who were rebuilding, often in more palatial fashion, farther north, in the part of Fifth Avenue that overlooked Central Park, just coming into its first maturity. Still, the neighborhood remained fashionable for clubs, hotels and the first blocks of "French flats". The fashionable purveyors of china and glass Davis Collamore & Co. leased two floors of showrooms.

In 1934–35 the Wilbraham's apartments were remodeled to include kitchens, a mark of changed social habits and gas cooking. It remains in residential use.

In 2004 the Wilbraham was designated a New York City Landmark. In 2018 it was listed on the National Register of Historic Places.

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