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Yocco's Hot Dogs facts for kids

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Yocco's
Private
Industry Restaurant
Founded Allentown, Pennsylvania, U.S. (1922 (1922))
Founder Theodore Iacocca
Headquarters ,
U.S.
Number of locations
5 stores (2024)
Area served
Lehigh Valley
Products Hot dogs, cheesesteaks, pierogis, french fries, other
Owner Gary Iacocca

Yocco's Hot Dogs is a famous family-owned restaurant chain in Pennsylvania. It's well-known for its delicious hot dogs and cheesesteaks. The restaurants are only found in the Lehigh Valley area.

The story of Yocco's began way back in 1922. It was started by Theodore Iacocca. His nephew was Lee Iacocca, a famous American businessman. Today, the company is still run by the Iacocca family.

The Story of Yocco's

How It All Started

The very first Yocco's opened in 1922 in Allentown, Pennsylvania. But it wasn't called Yocco's back then! Its original name was the Liberty Grill. It was located at 625 Liberty Street in the center of the city.

So, where did the name "Yocco's" come from? The founding family's last name is Iacocca, which is an Italian name. Many people in the area were Pennsylvania Dutch and had trouble saying "Iacocca." They pronounced it as "Yocco" instead. The family decided to embrace this and changed the restaurant's name to Yocco's.

Growing the Business

From the 1970s to the 1990s, Yocco's became very popular. The family opened five more restaurants in and around Allentown. These new locations were in places like Emmaus, Fogelsville, and Hanover Township.

Yocco's even made appearances in a nationally known comic strip called Zippy, which features a character named Zippy the Pinhead.

Yocco's in the 21st Century

In 2016, the original Liberty Street location closed down. At the same time, a new restaurant opened in the South Mall in Salisbury Township.

The company is now led by Gary Iacocca. He is the third generation of his family to run the business. As of 2024, there are five Yocco's locations serving customers in the Lehigh Valley.

Where to Find Yocco's

You can visit Yocco's at these five locations:

  • Yocco's West at 2128 Hamilton Street in Allentown
  • Yocco's Valley Plaza at 1930 Catasauqua Road in Allentown
  • Yocco’s South Mall in the South Mall at 3300 Lehigh Street in Allentown
  • Yocco’s South at 4042 Chestnut Street in Emmaus
  • Yocco's Route 100 at 225 PA Route 100 in Fogelsville
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