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Auroa facts for kids

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Country New Zealand
Region Taranaki
District South Taranaki District
Ward Taranaki Coastal

Auroa is a locality in southern Taranaki, New Zealand. Ōpunake is to the west, Kaponga to the northeast, and Manaia to the southeast. Mount Taranaki is directly north of Auroa.

The New Zealand Ministry for Culture and Heritage gives a translation of "long cloud" for Auroa.


Historical population
Year Pop. ±% p.a.
2006 1,431 —    
2013 1,380 −0.52%
2018 1,326 −0.80%

The Taungatara statistical area covers 313.10 km2 (120.89 sq mi), including Te Kiri, Pihama and Auroa. It had a population of 1,326 at the 2018 New Zealand census, a decrease of 54 people (-3.9%) since the 2013 census, and a decrease of 105 people (-7.3%) since the 2006 census. There were 456 households. There were 702 males and 624 females, giving a sex ratio of 1.12 males per female. The median age was 32 years (compared with 37.4 years nationally), with 357 people (26.9%) aged under 15 years, 270 (20.4%) aged 15 to 29, 603 (45.5%) aged 30 to 64, and 96 (7.2%) aged 65 or older.

Ethnicities were 89.4% European/Pākehā, 18.3% Māori, 0.9% Pacific peoples, 2.7% Asian, and 1.1% other ethnicities (totals add to more than 100% since people could identify with multiple ethnicities).

The proportion of people born overseas was 8.1%, compared with 27.1% nationally.

Although some people objected to giving their religion, 49.5% had no religion, 38.7% were Christian, 0.7% were Hindu, 0.2% were Muslim, 0.5% were Buddhist and 2.3% had other religions.

Of those at least 15 years old, 123 (12.7%) people had a bachelor or higher degree, and 228 (23.5%) people had no formal qualifications. The median income was $38,600, compared with $31,800 nationally. The employment status of those at least 15 was that 588 (60.7%) people were employed full-time, 156 (16.1%) were part-time, and 27 (2.8%) were unemployed.


Auroa School is a coeducational full primary (years 1-8) school with a roll of 190 students as of April 2023. Schools at Pihama, Riverlea and Te Kiri were closed and merged into Auroa School in 2004.

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