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Bel-Vita
Belvita brand logo.png
Belvita peanut butter sandwich breakfast biscuits.jpg
Belvita sandwich biscuits
Owner Mondelez International
Introduced 1998
Markets Global

Belvita is a popular brand of breakfast biscuits. It was first created in France in 1998 by a company called Kraft Foods Inc. Today, Belvita is owned by Mondelēz International. You might sometimes see its name written as belVita or BelVita.

The Story of Belvita Biscuits

How Belvita Started

Belvita biscuits first appeared in France in 1998. They quickly became popular! By 2000, they were sold in seven more countries across Europe. Later, in 2010, Belvita came to Brazil, and in 2012, it arrived in North America, including the United States.

Who Owns Belvita?

In 2011, the company that owned Belvita, Kraft Foods, decided to split into two separate companies. One new company was called Kraft Foods Group. The other company, which kept the Belvita brand, was renamed Mondelēz International. This change happened in October 2012. So, Mondelēz International is the company that owns Belvita today.

Belvita's Popularity

Belvita biscuits became very popular, especially in the United Kingdom. In October 2012, sales of Belvita grew a lot. Many people liked them as a healthier breakfast choice.

A Small Problem

In 2013, Mondelēz International had to take back some Belvita biscuits from stores in the United States. This happened because there was a small problem at a factory that made some ingredients. It was a safety measure to make sure everyone stayed safe.

Belvita Around the World

Belvita biscuits are sold in many different places. For example, in Indonesia, Nabisco and Kraft Foods started selling Belvita as "SinNegro" in 2023. This replaced an older brand called Hony Bran. Also, a type of Belvita called "Milk Biscuit" was stopped in 2009, but a new "Cereal Biscuits" version was launched in Indonesia in 2016.

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