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Blackpool Pleasure Beach
Slogan "Serious about your fun"
Location South Shore, Blackpool, Lancashire, England
Owner Thompson Family
Opened 1896 (First Rides)
Operating season 2020 season:
15 February – 29 March
7 November - 13 December
1 April – 1 November
Area 42 acres (17 ha)
Total 38
Roller coasters 10
Water rides 5
Website Blackpool Pleasure Beach
Status Closed

Blackpool Pleasure Beach is an amusement park situated on Blackpool's South Shore, in the county of Lancashire, North West England.

The park was founded in 1896 by A.W.G. Bean and his partner John Outhwaite, and has been family owned and operated since its inception. The current Managing Director is Bean's great-granddaughter Amanda Thompson.

The park is host to many records, including the largest collection of wooden roller coasters of any park in the United Kingdom with four; the Big Dipper, Blue Flyer, Grand National and Nickelodeon Streak. Many of the roller coasters in the park are record-breaking attractions. When it opened in 1994, The Big One was the tallest roller coaster in the world. It was also the steepest, with an incline angle of 65° and the second fastest with a top speed of 74 miles per hour (119 km/h). Currently, the ride holds the record as the tallest roller coaster in the United Kingdom, standing at 213 ft (65 m), with a first drop of 205 ft (62 m).

The park was the first in Europe to introduce a fully inverting steel coaster, Revolution and is the last remaining park in the world to still operate a Steeplechase roller coaster. The Grand National is one of only three Möbius loop coasters in existence, where a singular track "loops" around itself, offering a facsimile out-and-back layout and creating a "racing" effect on two parallel tracks. Sir Hiram Maxims Captive Flying Machine is the oldest amusement park ride in Europe having opened in August 1904. At the cost of £15 million, Valhalla was one of the largest and most expensive indoor dark rides in the world. Designed by Sarner and manufactured by Intamin, Valhalla won "Best Water Ride" at the 2018 Golden Ticket awards, an accolade it has held over a consecutive number of years. The park also operates a Nickelodeon Land and the world's only Wallace & Gromit ride, the Thrill-O-Matic. In 2015 the park introduced Red Arrows Sky Force, a Gerstlauer Sky Fly thrill ride which is the first ride of its kind in the United Kingdom. The latest record is taken by Icon, a multi-launch coaster manufactured by Mack Rides in Germany.

History of the Pleasure Beach

Early years (1896–1930)

River Caves at Pleasure Beach, Blackpool1
River Caves opened in 1905.
Big Dipper by Josh Ormerod
Big Dipper at Blackpool Pleasure Beach

Pleasure Beach was founded in 1896 by Alderman William George Bean after he failed in his attempt to become an advertising man on New York's Madison Avenue. He returned to the United Kingdom in 1897 and opened two separate amusement parks; one adjacent to Euston Road in Great Yarmouth and another in Blackpool, opposite the tram terminus. The Great Yarmouth amusement park failed to generate much interest and so Bean moved to Blackpool full-time towards the end of the century.

In 1903, Bean, along with local businessman John Outhwaite, purchased 30 acres of land known as the "Watson Estate" which was used to expand the amusement park in Blackpool. The original Pleasure Beach was built on the sand dunes along the promenade and consisted of a few roundabouts, a Bicycle Railway and several Gypsy stalls. Bean and Outhwaite decided to grow the business after visiting Coney Island in the United States. Using a small static fairground in London's Earls Court for inspiration, Bean added more rides and sideshows to the Pleasure Beach which began to garner the attention of holidaymakers. Bean's aim was to establish a fun park of a relative size that would "make adults feel like children again and inspire gaiety of a primarily innocent character".

The first notable attraction of interest to open at Pleasure Beach was Sir Hiram Maxim's Captive Flying Machine, a rotary swing ride designed by the British inventor of the same name in 1904. A Mill Chute water ride followed in 1905, which opened under the name The River Caves of the World. Both of these rides are still operational today. In 1907 the park opened its first wooden roller coaster, which was known as The Scenic Railway. It was during this time that the park began to trade under the name Blackpool Pleasure Beach. In 1909, Bean expanded the Pleasure Beach business by purchasing a second amusement park up the coast in Morecambe under the name West End Amusement Park, which would later become Frontierland, Morecambe. The success of the Morecambe park led to a third amusement park opening four years later in Southport under the name Pleasureland Southport.

Meanwhile, the Pleasure Beach was developed with frequent large scale investments, including The Velvet Coaster, the House of Nonsense, The Joy Wheel and The Whip. Outhwaite died in 1911, leaving most of the remaining business to Bean; however, the Outhwaite family still obtained shares in the park and would occasionally have input into its growth. Following the First World War investment at the park ceased due to the difficulty in exporting rides from the United States and the next investments would not be until 1922 when The Virginia Reel and Noah's Ark opened. Despite the lack of investment, profits at the Pleasure Beach soared, and the company was noted as being one of the most prolific employers in the north-west of England.

Further into the 1920s, Bean invested in the Casino Building, a triple-tiered Art-Deco building designed by local architect and then Blackpool Mayor Alderman R.B. Mather, JP. The exterior of the building featured a white ferroconcrete façade with white electric lighting, and the interior housed a billiard hall, cinema, restaurant and gift shop. Today the Casino Building features a number of function rooms and offices, and the ground floor space is used as the main ticket centre.

In 1923, land was reclaimed from the Blackpool seafront, and it was during this period that the Pleasure Beach moved to its 42-acre (17 ha) current location along the promenade. The same year Bean brought in John Miller to design and build the Big Dipper, an out-and-back wooden coaster and shortly afterwards a boating pool was built for boat rides. This was Bean's final investment before he died of pneumonia in 1929, having spent 33 years shaping and developing what would become one of the most significant amusement parks in the world. Following his death, his only daughter Lillian-Doris inherited the Pleasure Beach business.

Lillian-Doris Bean married Leonard Thompson, an Oxford Natural Sciences graduate and businessman in 1928. The Thompsons lived in London where Leonard worked at a Swedish Match Company. However, after Bean's death, the couple returned to Blackpool, where decisions regarding the future running of the Pleasure Beach were in discussion. Leonard up until that point had not had any active involvement with the Pleasure Beach whatsoever, however on a mutual agreement with his wife, it was agreed that Thompson would take over the running of the Pleasure Beach and have full responsibility for all its affairs. His first move was to appoint Oscar Haworth as the General Manager and George Palmer as Chairman of the company. Over the next two years, Thompson worked with the Outhwaites to expand the business further, starting with the construction of The Ghost Train which opened in 1930.

Golden years (1931–2004)

Big One First Drop
The Big One at Blackpool Pleasure Beach
Valhalla by Ben Jenks
Valhalla at Blackpool Pleasure Beach

In 1931 the remaining Outhwaite family sold their share of the park to the Thompsons, who now had complete control and ownership of the business. The following year Watson Road was built alongside the park, which resulted in the closure of the Velvet Coaster. Thompson's next major investment was the construction of the Fun House in 1934 and The Grand National, a Möbius loop wooden coaster built by celebrated coaster designer Charles Paige in 1935. Paige had designed numerous other rides at the Pleasure Beach, including the Rollercoaster, another wooden coaster that was constructed on the site of The Velvet Coaster in 1933.

The success of Paiges' wooden coasters resulted in a complete reprofiling of the Big Dipper in 1936, which was extended towards the south-westerly side of the park. During this time Thompson hired Joseph Emberton, an award-winning architect who was brought in to redesign the architectural style of the Pleasure Beach rides and buildings. He worked on The Casino Building, Noah's Ark and the Ice Drome, a 2,000-seat ice rink. Emberton continued to design for the Pleasure Beach up to his death in 1956. After which Jack Ratcliffe, who had been involved in the Festival of Britain, was brought in to continue the work. Ratcliffe worked for many years at the park, and much of his work can still be seen today.

Investments steadily decreased during the Second World War; however, the park remained open throughout the year to offer solace to the British public. The park returned to prominence between 1958 and 1961 when The Wild Mouse, Derby Racer and Alice In Wonderland opened and over the next few years the scale of investments increased, with the world's longest Log Flume opening in 1967 and The Goldmine opening four years later. The Walt Disney Company visited the park earlier in the decade, and Pleasure Beach was one of a few parks which became the basis for the first Disneyland Park in Anaheim, California. Walt Disney formed a friendship with Thompson, and the two would regularly inspire one another when developing their respective parks. After many successful years as the managing director of the Pleasure Beach, Leonard Thompson died in 1976, having run the business for 47 years. Following Thompson's death, Doris Thompson was appointed chairman of the business. Their only son, Geoffrey Thompson inherited his father's role and became the new managing director.

William "Geoffrey" Thompson was born in Manchester in 1936. He spent most of his early working life administering the New Era Laundries in London before returning to the family business as head of catering at the Casino Building. He married his wife, Barbara Thompson (née Foxcroft) in 1962 and shortly afterwards they had three children: Amanda, Nicholas and Fiona. Geoffrey invested millions of pounds developing the business, carrying forward his father's legacy, which was for the Pleasure Beach to always be at the forefront of global amusement parks. He hired Keith Ingham to make extensive alterations to the Casino Building which was re-launched as the Wonderful World Building (since then the building has reverted to its original name of the 'Casino'). Thompson's reign saw the opening of the Steeplechase, Avalanche, Revolution and Ice Blast. His most notable investments include The Big One which opened in 1994 and was the tallest and fastest roller coaster in the world at the time, and Valhalla which opened in 2000.

Geoffrey was actively involved in promoting tourism in the North West of England. He sat on almost all the relevant agencies, including the English Tourist Board and the British Association of Leisure Parks, Piers and Attractions, and was awarded the Order of the British Empire status along with his mother for their contribution to tourism. In 1986, Blackpool Pleasure Beach Limited became one of the first companies in the United Kingdom to register with the Government Profit Related Pay Unit. Under this scheme, the company agreed that, where profits exceeded £1 million, 10 per cent would be distributed among the permanent staff according to their length of service.

Despite his reputation as a leading businessman in the industry, Thompson often found himself in dispute with Blackpool Council over their decision to allow private traders to operate on land opposite the Pleasure Beach. He also clashed with Morecambe Town Council, who would regularly oppose and disrupt his plans to develop the Morecambe amusement park. As a result of his frustration and due to declining attendance, Thompson closed Frontierland in 2000, which had operated for 91 years. Many of the rides were either destroyed, sold or relocated to Thompson's other parks. Further investments followed at the Pleasure Beach, including Spin Doctor in 2002, the Big Blue Hotel in 2003 and Bling, the following year. Geoffrey Thompson died of a heart attack at Blackpool Pleasure Beach on 12 June 2004 while attending a party to celebrate his daughter's wedding. Doris Thompson, MBE OBE died nine days later, on 23 June, the date of her son's funeral.

Later years (2004–Present)

Icon at Blackpool Pleasure Beach
Icon at Blackpool Pleasure Beach
Infusion Roller Coaster Blackpool
Infusion at Blackpool Pleasure Beach

Amanda Thompson, Geoffrey's eldest daughter and a director of the park for over 15 years, took over the whole Pleasure Beach business. Nicholas Thompson became the deputy managing director and Fiona Giljé (née Thompson), a fundamental architect, became a senior company director. Amanda had previously risen to prominence as the founder and president of Stageworks Worldwide Productions, which produced numerous stage shows at both the Pleasure Beach and international venues. Like her father and grandmother, Amanda was appointed an OBE for her contribution to tourism. During Amanda's reign, the park has seen vast redevelopment, including a re-branding exercise, as well as the removal of numerous rides including The Whip, Space Invader 2, Turtle Chase, Spin Doctor, Trauma Towers, Noah's Ark, Black Hole, Bling, Wild Mouse and Superbowl. In 2006, the family decided to close Pleasureland Southport which, despite extensive investment and development, had not turned a profit for several years. This move coincided with the closure of Pleasure Beach's Log Flume, Drench Falls and resulted in the introduction of Infusion, the park's first new roller coaster in 13 years. Infusion was relocated from Pleasureland, where it had operated under the name of Traumatizer since 1999, and was built on the site of the Log Flume.

In 2011, the Thompson family signed a contract with Viacom, owners of the American-based Nickelodeon brand to open Nickelodeon Land, a 4-acre area situated within the main park. Nickelodeon Land was a £10 million redevelopment of the parks' previous children's area Beaver Creek which closed in 2010. Notable changes include a complete retheme of the Rollercoaster which reopened under the new alias Nickelodeon Streak and the use of the formerly defunct Space Invader 2 building which is now occupied by a pizza restaurant. Many of the other rides were either replaced or repainted and renamed to represent the Nickelodeon brand. In 2013, the park worked alongside Aardman Animations, owners of the Wallace & Gromit and Shaun the Sheep brands, who introduced Wallace & Gromit's Thrill-O-Matic, a dark ride which replaced the Gold Mine, and in 2015 the park teamed up with the RAF to open the Red Arrows Skyforce a thrill ride based on the famous air acrobatic team. In 2018 the park opened Icon, a £16.25 million multi-launched coaster built by Mack Rides of Germany and the first roller coaster to be built at the park in over a decade. In 2019 a second hotel Boulevard Hotel was built on the site of the former Star Pub. The hotel features 120 en-suite rooms, two restaurants and ten suites.

Managing directors

1890 1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2010 2020
John Outhwaite
1896-1911 · 16 seasons
William Bean
1896-1928 · 33 seasons
  Leonard Thompson
1929-1976 · 48 seasons
  Doris Thompson
1929-2004 · 76 seasons
  Geoffrey Thompson
1976-2004 · 29 seasons
  Amanda Thompson
2004-current · 18 seasons
  Nick Thompson
2004-current · 18 seasons

Current park

Big One from South Beach by Josh Ormerod
Blackpool Pleasure Beach from South Beach
Pleasure Beach Entrance
Blackpool Pleasure Beach from the Promenade

Pleasure Beach is situated on a 42-acre (170,000 m2) site along the South Promenade (Ocean Boulevard) area of Blackpool, approximately 2 14 miles (3.6 km) from Blackpool North Railway Station. It is bordered by the Promenade, Balmoral Road, Bond Street, Burlington Road West and Clifton Drive, and is situated above Watson Road, which is underneath the grounds and runs under a tunnel bridge in the centre of the park. The main Ticket Centre can be found on the ground floor of the Casino Building which is situated to the north of the park. The rest of the ground floor space is taken up by a show bar named The Horseshoe and a large Costa Coffee Café. The second tier of the building, known as the penthouse floor is home to a function suite named The Paradise Room and The White Tower Restaurant, a luxury restaurant overlooking the promenade. Above The Paradise Room is a second Moroccan-themed function room named The Attic. The basement area of the building is taken up by another licensed bar named The Horror Bar and an interactive horror maze named Pasaje del Terror.

Outside The Casino building towards the left of the main entrance is a second theatre named The Globe. The main park can be accessed via a number of turnstiles, each manned by a security ambassador at the north entrance. A separate entrance towards the south end of the park is available for hotel residents only, and a third entrance is situated towards the east side of the park via The Arena. The park is heavily secured by metal gates; however, these gates are occasionally opened to permit large groups of guests into the park during the peak season. The park has five car parks and a coach park. Blackpool Pleasure Beach railway station, the Big Blue Hotel and the Boulevard Hotel are situated towards the south end of the park.

The park is split up into three sections: North Park, Nickelodeon Land and South Park. The main park is divided by separate themed areas. These are North Entrance Plaza, Heidi Strasse, Bean Street FY4, The Watson Overpass and South Entrance Plaza. Many of the rides in the park are built over or under other attractions and buildings, making the Pleasure Beach the most densely populated amusement park in terms of ride space in the world.

Pleasure Beach is the only private company in the United Kingdom not imposed by planning restrictions; however, attractions over 60 meters (200 ft) in height must meet strict regulations set out by the Civil Aviation Authority. These regulations include the placing of red and white lights at the top of structures and warning signals and beacons to alert airline traffic.


     – Rides located in Nickelodeon Land.


# Ride Manufacturer Type Opened
BPBbobsled.jpg 1 Avalanche Mack Rides Bobsled 1988
A steel bobsled roller coaster. It was the first and only bobsled-style roller coaster to ever be built in the UK.
Big Dipper 2 Big Dipper John A Miller & Charles Paige Wooden 1923
A wooden roller coaster which was built in 1923 by John Miller and extended in 1936 by Charles Paige and Joe Emberton.
The Big One 3 The Big One Arrow Dynamics Steel Hyper 1994
A steel hypercoaster with its highest point being 235 feet (72 m) above sea level or 213 feet (65 m) above the ground. It reaches speeds of up to 74 mph (119 km/h). It was the tallest and steepest roller coaster in the world in 1994-96.
PB-BL ZipperDipper-3.jpg 4 Blue Flyer Philadelphia Toboggan Wooden 1934
A children's wooden coaster composed of bunny hills and a tunnel. Originally known as Zipper Dipper then renamed to Blue Flyer in 2011. It has also been sponsored by Warburtons and was known as the Milk Roll A Coaster.
Grand National 5 Grand National Charles Paige Wooden 1935
A wooden dual-track racing roller coaster. It is themed around the Grand National horse-racing event and is one of only five Möbius loop roller coasters still in existence.
Icon's Junior Immelman.jpg 6 Icon Mack Rides Steel Launched 2018
A multi-launched steel coaster built by Mack Rides. Icon is 88 feet tall, reaches speeds of up to 55 miles per hour (89 km/h) along 3,750 feet of steel track and features two launches and a barrel roll.
Infusion Roller Coaster Blackpool.jpg 7 Infusion Vekoma SLC 2007
A steel inverted roller coaster suspended over water. It is a standard looping coaster from Vekoma.
BPBrevolution.jpg 8 Revolution Arrow Huss Shuttle 1979
A steel shuttle roller coaster that launches from an elevated station, through a loop before stopping and doing the same backwards it reaches up to speeds of 40 mph and forces of up to 4 g.
BPBrollercoaster.JPG 9 Nickelodeon Streak Charles Paige Wooden 1933
A wooden coaster found in Nickelodeon Land. From 1933 to 2010 it was known simply as Rollercoaster; in 2011 was renamed Nickelodeon Streak. It was built using the lift hill from Velvet Coaster, which was built in 1909.
Steeplechase (Pleasure Beach, Blackpool).jpg 10 Steeplechase Arrow Huss Steel Racing 1977
An Arrow Huss three-tracked racing steel roller coaster and the last of its kind in existence.

Thrill Rides

# Ride Manufacturer Type Opened
Avatar Airbender (Nickelodeon Land).jpg 11 Avatar Airbender Zamperla Mega Disk'O 2011
Forms part of Nickelodeon Land, replacing a Beaver Creek retail outlet and pathway.
Ice Blast 12 Ice Blast S&S Power Freefall Shot Tower 1997
Stands at 210 ft (64 m) above sea level, although is actually 180-foot-tall (55 m). Opened as Sony PlayStation – The Ride.
Skyroller.jpg 13 Red Arrows Sky Force Gerstlauer Sky Fly 2015
Stands at 72 ft (22 m). The ride features individual planes on a long arm which spin as the rider rocks side to side. Replaced Bling.

Water Rides

# Ride Manufacturer Type Opened
14 Dora’s World Voyage WGH Transportation Scenic Boat Ride 2011
A mini-boat tub ride located in Nickelodeon Land, opened June 2011. Replaced Magic Mountain.
River Caves at Pleasure Beach, Blackpool1.jpg 15 River Caves Lot Morgan Scenic Boat Ride 1905
Classic river caves dark ride, visiting displays of "around the world".
16 Rugrats Lost River Pleasure Beach Log Flume 1992
A semi-themed one-hill log chute originally in the park's previous Beaver Creek area, which is now Nickelodeon Land (resulting in the ride being renamed and rethemed).
17 SpongeBob’s Splash Bash Mack Rides Twist ‘n’ Splash 2011
Prepare to get wet! The only ride of its type in the UK with rider controlled water cannons, whilst spinning like teacups.
Valhalla (Pleasure Beach Blackpool).JPG 18 Valhalla Intamin Indoor Flume 2000
Viking-themed dark flume ride, laden with special effects. Currently SBNO for a major refurbishment. Reopening 2022

Family Rides

# Ride Manufacturer Type Opened
Alice Ride (Pleasure Beach, Blackpool).jpg 19 Alice’s Wonderland Arrow Development Dark Ride 1962
Children's dark ride featuring scenes from Alice's Adventures in Wonderland and Through the Looking-Glass. The cars are big Cheshire cats. It constantly plays the theme to Willy Wonka & the Chocolate Factory inside the attraction.
20 Derby Racer Pleasure Beach Carousel 1959
One of only three in the world alongside the ones in Cedar Point and Playland (New York), the ride is essentially a large carousel of 56 horses in four rows, the outside row being the fastest.
Hiram Maxim Captive Flying Machines.jpg 21 Flying Machines Sir Hiram Maxim Flying Machine 1904
The oldest attraction in the park. Original flying experience attraction.
Ghost train (Pleasure Beach Blackpool).JPG 22 Ghost Train Pretzel Company Dark Ride 1930
A dark ride. This ghost train was the first in the world and is where the ride name "Ghost Train" originates. It was built by Mr Joseph Emberton.
23 Grand Prix Arrow Development Turnpike 1960
An Arrow Development electrical powered car ride (in the past, cars had petrol engines). Self-drive cars travel down a spiral track and under The Avalanche.
24 Pleasure Beach Express Paige & Emberton Miniature Railway 1934
A miniature railway featuring scene from wildlife in a jungle to dinosaurs from the Jurassic era.
Wallace & Gromit's Thrill-O-Matic.JPG 25 Wallace & Gromit's Thrill-O-Matic Arrow Huss Dark Ride 2013
Arrow Huss dark ride that originally opened as the Gold Mine in 1971. It was refurbished in 2013 featuring scenes from the animated Wallace and Gromit series, whilst also retaining the old gold mines track.

Other Rides

# Ride Manufacturer Type Opened
26 Alpine Rallye Ihle Turnpike 2011
A children's automobile track ride similar to the Convoy. After the park's Beaver Creek closed the ride was renamed and relocated.
27 Backyardians' Pirate Treasure Mack Rides Seastorm 2011
Retheme of the previous 'Bradley Beaver's Pirate Ship Ride'
28 Bikini Bottom Bus Tour Zamperla Crazy Bus 2011
A Zamperla bus ride.
29 Chinese Puzzle Maze Pleasure Beach Maze 1997
A maze.
30 Diego’s Rainforest Rescue Zamperla Balloon Tower 2011
Retheme of the previous 'Bradley Beaver's Pirate Ship Ride'
31 Dodgems IE Park Dodgems 2010
A standard dodgem set.
32 Eddie Stobart Convoy Zamperla Turnpike 2002
All trucks are painted in Eddie Stobart Ltd colours including names.
33 Fairy World Taxi Spin Zamperla Jets 2011
A revolving ride in themed cars that the rider can move up and down via a button inside the carriage.
34 Gallopers Savage Carousel 1979
Traditional carousel dating back to 1919.
35 Impossible Pleasure Beach Illusion House 2002
House of illusion attraction, with mirror maze and Haunted Swing ride
36 Krusty Krab Order Up Moser Rides Drop Tower 2011
A 15 feet high, vertical, bouncing ascent/descent ride.
37 Thompson Carousel HP Jackson Carousel 1977
A mini-carousel ride renamed from Veteran Carousel.
38 Wonder Pets Big Circus Bounce Zamperla Jump Around 2011
A fun, rotating family ride that undulates and bounces as it turns.

Past Rides

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Hot Ice

A seasonal show performed at The Arena (previously the Ice Drome). The show has been running since 1936 and is produced by Amanda Thompson and choreographed by Oula Jaaskelainen. The most recent production Utopian ran between 4th July and 7th September 2019.

Ken Webster: Mentalist Hypnotist

A seasonal adult comedy hypnotism show performed by veteran hypnotist Ken Webster. Webster's show at the Pleasure Beach is the longest-running comedy hypnosis show in the world, which has played at the resort for over 25 years.

Evolution of Magic

A Las Vegas-style magic and illusion show performed by award-winning magicians Craig Christian and Elizabeth Best. Performed seasonally in The Horseshoe.

Spectacular Dancing Water Show

A £500,000 half an hourly musical water show designed by Aquatique Show International. It features thirty individual jets synchronized to move to different styles of music, and a water cannon capable of shooting water up to 100 feet into the air.

Other attractions

Adventure golf by Blackpool Pleasure Beach - - 1385432
Adventure Golf at Blackpool Pleasure Beach

Adventure Golf

A 12-hole course situated on the former Flagstaff Gardens on the promenade. Opened in 2008.

Ripley's Believe It Or Not!

A museum of oddities built across two floors and is weird enough all on its own. Based on the extensive collection of Robert Ripley, an American eccentric who travelled extensively and could not resist acquiring strange objects from wherever he went.

Blackpool’s collection includes shrunken heads and fertility statues. One of the latter has been in the Blackpool exhibit for several years and the museum claims over a thousand pregnancies can be attributed to its other-wordly powers. Ripley’s Odditorium was once truly haunted, by the shade of a woman in the building’s cellar area; the ‘vaults’. The ghost was believed to be attached to a skull, which had been loaned to the Odditorium. The skull belonged to a local man, Mr Boardman, who claimed he had bought it years before in an Oxfam shop and believed it to belong to a 16th century girl who had been buried on the site of the Foxhall Hotel.

Pasaje Del Terror

Located in the Casino Building, this interactive horror maze has been terrifying its visitors since June 1998. The most famous characters from the horror genre come to life within the confines of Pasaje del Terror to produce a unique, terrifying venture. A theatrical setting arranged into 20 sets and with around 18 actors lurking in the darkness. The realism of the scenes, the multiple special effects and the shocking energy with which these characters appear out of nowhere will leave you breathless and trembling until you find the exit.

The Arena

Pleasure Beach has been entertaining guests in the Arena since 1937 and the ice-skating spectacular, Hot Ice, has become a world-renowned show. With some of the most skilled ice-skaters in the world, Hot Ice combines hypnotising costumes, choreography and virtuosity to mesmerise audiences year on year. But whilst the show is dark, guests can take to the ice themselves on one of the UK’s oldest operating ice rinks. Open year-round.


Boulevard Hotel
Boulevard Hotel at Blackpool Pleasure Beach

Big Blue Hotel

A family hotel "The Big Blue Hotel" with a four-star AA rating, situated adjacent to Blackpool Pleasure Beach railway station towards the south end of Ocean Boulevard opened in Spring 2003.

Boulevard Hotel

In 2019 a second hotel the Boulevard Hotel was built on the site of the former Star pub. The hotel features 120 rooms and 10 suites and is the second four-star hotel to be operated by the company.

Recent accolades

Here are a selection of the awards and nominations received over the last decade:

  • 2011: Top Ten Best Theme Parks – Golden Ticket Awards
  • 2011: Big Blue Hotel – Loo of the Year Award
  • 2013: Best Attraction for Groups – Lancashire Tourism Awards
  • 2014: Best Large Tourist Attraction – North West In Bloom
  • 2014: The Arena - Favourite Rink – LAMBCO
  • 2014, 2016: Second-best Seaside Park – Golden Ticket Awards
  • 2014: Best Theme Park in the United Kingdom; 9th Best Theme Park in Europe – Travellers' Choice Awards
  • 2014: Big Blue Hotel – Third-best hotel in the United Kingdom – Travellers' Choice Awards
  • 2016, 2017, 2018: Valhalla - Best Water Ride in the World – Golden Ticket Awards


Pleasure Beach is alleged to be haunted by several ghosts and over the years there have been a number of high-profile paranormal investigations held within its grounds. The most well-known and reported ghost story involves the Ghost Train ride, which is supposedly haunted by the spirit of a former ride operator named "Cloggy". Other stories involve poltergeist activity in both the gift shop under Sir Hiram Maxim's Captive Flying Machine and The Star pub on Ocean Boulevard. The Arena is also said to be the home of a ghostly presence which inhabits the backstage dressing rooms and tractor bay. The park has featured on many paranormal-related TV shows, including Most Haunted and Great British Ghosts and features in many books written on the subject.


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