Britannia Industries facts for kids
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Formerly
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Britannia Biscuit Company Limited |
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| Public | |
| Traded as | BSE: 500825 NSE: BRITANNIA NSE NIFTY 50 constituent |
| ISIN | INE216A01030 |
| Industry | Food processing |
| Founded | 1892 in Calcutta
1918 as Britannia Biscuit Company Limited |
| Headquarters | |
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Area served
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Worldwide |
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Key people
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| Products |
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| Revenue |  ₹16,301 crore (US$2.8 billion) (FY23) |
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Operating income
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₹2,605 crore (US$440 million) (FY23) |
| ₹2,322 crore (US$390 million) (FY23) |
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Number of employees
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4,480 (2019) |
| Parent | Wadia Group |
| Subsidiaries |
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Britannia Industries Limited is a big company from India. It makes and sells many food items like biscuits, breads, and dairy products.
The company started way back in 1892, making it one of India's oldest companies still around today. It is now part of the Wadia Group, led by Nusli Wadia. In 2023, most of its money (about 80%) came from selling biscuits.
Contents
History of Britannia
Britannia started in 1892 with a small investment from some British businessmen. At first, they made biscuits in a small house in Kolkata. Later, the Gupta brothers took over the company.
In 1918, an English businessman named C.H. Holmes joined them. They then launched "The Britannia Biscuit Company Limited." A factory was opened in Mumbai in 1924.
During World War II, the government needed a lot of biscuits for British soldiers. Britannia helped by supplying biscuits to the British Army. Sometimes, 95% of their production went to the armed forces. This high demand helped the company grow a lot.
The company changed its name to Britannia Industries Limited in 1979. In 1982, an American company called Nabisco became a major foreign owner. By 1978, more Indians owned parts of Britannia, making it truly an Indian company.
In 1993, Nusli Wadia took control of the company. In 2009, his company, Wadia Group, became the biggest owner of Britannia.
Britannia keeps adding new products. In 2018, they launched Treat Crème Wafers. In 2022, they bought a company called Kenafric Biscuits in Kenya. They also started a partnership with Bel SA from France to make and sell cheese products in India. In 2022, they also started selling a new snack called Treat Croissant.
What Britannia Does
Britannia's main job is making and selling biscuits, bread, rusk, cakes, and dairy products.
Biscuits
Biscuits are a huge part of Britannia's business. In 2023, about 80% of their yearly money came from biscuits. Britannia sells about one-third of all biscuits in India's organized market.
Their factories can make a lot of biscuits each year. Some of Britannia's famous biscuit brands include MarieGold, Tiger, Nutrichoice, Good Day, 50 50, Treat, Pure Magic, Milk Bikis, Bourbon, Nice Time, and Little Hearts.
Dairy Products
Dairy products make up about 10% of Britannia's money. They sell dairy products to people and also to other businesses. Their dairy products include milk, butter, cheese, and curd. Some of their main competitors in dairy are Nestlé India and Amul.
Britannia also works with other companies to make and sell dairy products. For example, they had a partnership with Fonterra Co-operative Group from New Zealand to bring more dairy products to India.
Partnerships
Britannia often works with other companies to grow and offer new things.
- In 2017, they teamed up with a Greek company called Chipita SA to make and sell ready-to-eat croissants in India.
- In 2021, they worked with Accenture to make their factories and warehouses more digital.
- During the COVID-19 pandemic in India in 2020, they partnered with a delivery service called Dunzo. This helped deliver important goods to customers' homes.
Helping Others (Philanthropy)
Britannia is also involved in helping society.
- They are part of the United Nations Global Compact, which is a big effort to make businesses more sustainable. They also support the Sustainable Development Goals (SDG).
- They run a non-profit group called the Britannia Nutrition Foundation. This foundation works to improve child nutrition and help with problems of child malnutrition in India.
Awards and Recognition
Britannia has won many awards for its quality and performance.
- In 2022, it was ranked 4th among India's most chosen fast-moving consumer goods (FMCG) brands by Kantar India.
- Britannia won the Global Sustainability Leadership Awards in 2021.
- The Economic Times listed Britannia's Good Day biscuit brand as one of India's Most Trusted Brands in 2019-20.
- The company received a special award at the Renewable Energy India Awards 2016.
- In 2014, Reader's Digest named Britannia a Trusted Brand in India for food and beverages.
- The Economic Times ranked Britannia 11th in its 100 Most Trusted Brands of India list in 2014.
- It was listed in India's Most Attractive Brands 2013.
- Britannia received the Global Performance Excellence Award in 2012.
- It was ranked #2 in the Brand Equity's Most Trusted Brands survey by The Economic Times.
- In 2012, Britannia won the Golden Peacock National Quality Award.
- In 2011, Britannia received the Indian Merchants' Chamber's Ramkrishna Bajaj National Quality Award.
- Also in 2011, the company won the CII's National Award for Food Safety.
- According to The Economic Times' Brand Equity Survey, Britannia was ranked among the top trusted brands in India in 2010 and 2012.
Sponsorship
- Britannia has sponsored the Indian Super League (a football league) since 2018.
See also
- Parle Products
