Gini (soft drink) facts for kids

Gini is a French lemon soft drink created in 1971 by Perrier and which was purchased by Cadbury Schweppes in 1989. It has been manufactured by Suntory for many years. It is well known in France, where its slogan is "La plus chaude des boissons froides" (Error: {{language with name/for}}: missing language tag or language name (help)).

Advertising

The drink is particularly known for its advertising strategies.

The brand was associated with the group Pink Floyd in a 1974 advertising campaign. In return for appearing in the advertisement, the brand sponsored the group's short 1974 tour in France. In his autobiography, the band's co-founder and drummer Nick Mason describes being followed around by a "frightful gaggle of groovy people in dark glasses and leather jackets sporting, gigantic Gini bitter lemon signs". Roger Waters wrote a song about the experience called "Bitter Love" and claimed that the money received was donated to charity following accusations of the band selling out.