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Joe Pytka
Film Director Joe Pytka.png
Born (1938-11-04) November 4, 1938 (age 86)
Occupation Filmmaker, music video director
Years active 1959–present

Joe Pytka, born on November 4, 1938, is a famous American director. He makes films, TV shows, commercials, and music videos. He was born in Pittsburgh, Pennsylvania. Joe Pytka has been nominated many times for a special award for directing commercials. It's called the Directors Guild of America Award for Outstanding Directing – Commercials.

Joe Pytka's Early Life

Joe Pytka studied art and engineering when he was younger. He went to the Carnegie Museum of Art and the University of Pittsburgh. He started making films while still in college. Later, he worked in New York City.

He then returned to Pittsburgh to make documentaries. These were for WQED, a big TV station that is now part of PBS. His films won many awards. One of his films, A View of the Sky, was even shown at the Expo '67 World's Fair in Montreal.

Pytka later started his own company. He made short films, documentaries, and commercials. He even used music from famous artists like Richie Havens and Bob Dylan. This was like an early version of music videos we see today. He also met actor Steve McQueen through motorcycle racing.

Joe Pytka's Career Highlights

Joe Pytka used his documentary skills to make commercials. He moved to New York, then to Los Angeles. He has directed many commercials, films, and music videos. He is known for working with huge stars. These include Michael Jackson and Michael Jordan. He also directed many commercials for golfer Tiger Woods. One famous one was called I Am Tiger Woods.

Praise from Stanley Kubrick

In 1987, Joe Pytka directed some short commercials for Michelob beer. These commercials were so good that even the famous film director Stanley Kubrick praised them. Kubrick watched American football games on video tapes. He asked for the commercial breaks to be left in.

Kubrick was very impressed by Pytka's work. He said the editing and photography were brilliant. He called them "visual poetry." He thought Pytka could create complex feelings in just 30 seconds. Many of Pytka's works are now in the Museum of Modern Art in New York.

Super Bowl Commercials

Joe Pytka has directed over 80 commercials for the Super Bowl. He has won the USA Today Super Bowl Ad Meter Poll seven times. His Pepsi commercial, "Security Camera," was even chosen as the best ever in the poll's history.

Another famous commercial he directed was for Nike, called "Hare Jordan." This commercial was so popular that it was turned into a hit movie. The movie was called Space Jam, and Joe Pytka directed it!

Famous Music Videos

Joe Pytka has directed many iconic music videos. Here are some of his most well-known works:

  • 1987: "The Way You Make Me Feel" by Michael Jackson. This video was almost 7 minutes long. It was nominated for an MTV Video Music Award.
  • 1989: "Dirty Diana" by Michael Jackson. This five-minute video won the "Viewers Choice No. 1 Video" award.
  • 1991: "Heal the World" by Michael Jackson.
  • 1995: "Free as a Bird" by The Beatles. This video showed things from a bird's view. It had many hidden references to Beatles songs. It won a Grammy Award in 1997.
  • 2000: "(Just Like) Starting Over" by John Lennon.

Popular Commercials

Joe Pytka has directed many memorable commercials. Here are a few examples:

  • 1989: A Pepsi-Cola commercial with Madonna called "Make a Wish." This two-minute commercial showed Madonna going back in time to her childhood.
  • 1992: A Pepsi-Cola commercial with Michael Jackson called "Dreams." It used Jackson's song "Who Is It."
  • 1996: An HBO commercial with Jane Goodall called "Chimps." In this commercial, chimpanzees acted out famous movie lines. They learned them from watching HBO at Jane Goodall's house. This commercial won the first Primetime Emmy Award for Outstanding Commercial in 1997.

Feature Films Directed by Joe Pytka

Joe Pytka has also directed several feature films:

  • Cannes Goods II (1987): This was his first feature film and a documentary.
  • Let It Ride (1989): This was his first non-documentary film. It starred Richard Dreyfuss.
  • Space Jam (1996): This was his third feature film. It starred Michael Jordan and the animated characters from Looney Tunes.
  • Lunch with George and Ed (2017): This was his fourth film and second documentary.

Awards and Recognition

Joe Pytka has received many important awards for his work:

  • DGA Lifetime Achievement Award in Television in 2016.
  • Cannes Lion of St. Mark in 2014.
  • Inducted into the American Advertising Federation Hall of Fame in 2014.
  • He has won three Directors Guild of America (DGA) Awards and received fifteen nominations. He also got the DGA Honors Award. This award celebrates people who have made great contributions to American culture.
  • Admitted to the Art Directors Club Hall of Fame in 2011.
  • Won an Emmy Award for his HBO commercial, "Chimps."
  • Won a Grammy Award for the music video "Free as a Bird."
  • Received The Wrangler Award from the Western Heritage Museum for his short film, "The Dream."
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