McVegan facts for kids

McVegan is a veggie burger sold by the fast-food restaurant chain McDonald's. In 2017, McDonald partnered with the Swedish food company Orkla to create a plant-based patty inside a small steel kitchen in Malmö, where they began the creation of the product. In Germany, the chain's vegan burger is sold as the Big Vegan TS.

Product description

The burger is made of a soy patty, bun, tomatoes, lettuce, pickle, onion, ketchup, mustard, oil and the egg-less sandwich sauce.

History

In 2017, due to a petition which was signed by 220,000 people asking McDonald's for a plant-based food and an increase in US flexitarian foods which are vegan, McDonald's decided to introduce a plant-based food on the menu. It was also introduced to compete with Burger King's Impossible Whopper, and also depicted the competition as Burger wars as the demand of plant-based protein is increasing, and has become a trend. The company also made the food a permanent product on the menu in two countries. Since the release of the McVegan, McDonald's owner and operator said that “Customers have expressed interest in items from McDonald’s restaurants located in India and we’re excited to offer them the opportunity to try the long time vegetarian favorite”. The product was also made to decrease the slaughter of animals such as chickens. The product was first tested in Finland and eventually became international, after being successful there.