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The Philadelphia Art Alliance at University of the Arts
Philadelphia Art Alliance (53586571766).jpg
Wetherill mansion, built 1906
Former name The Philadelphia Art Alliance
Established 1915
Location 251 South 18th Street
Philadelphia, Pennsylvania, U.S.
Philadelphia Register of Historic Places
Designated: April 28, 1970

The Philadelphia Art Alliance at University of the Arts is a multidisciplinary arts center located in the Rittenhouse Square section of Philadelphia, Pennsylvania. It is the oldest multidisciplinary arts center in the United States for visual, literary and performing arts.

History

Looking up Broad Street from Spruce Street LCCN2007666534
Broad Street, a 1915 lithograph of the Philadelphia Art Alliance

Founded in 1915 by theater aficionado and philanthropist Christine Wetherill Stevenson, the Philadelphia Art Alliance was awarded its charter of operations on September 27, 1915 by Judge Ferguson in Philadelphia's Court of Common Pleas No. 3. At the time, the organization had fifty members.

In December 1915, the alliance purchased property at 1823-25 Walnut Street in the Rittenhouse Square section of Philadelphia, where members initially planned to establish the organization's headquarters. Models of the alliance's proposed building designs were displayed at the Philadelphia Today and Tomorrow Civic Exposition that was held in the auditorium building of the Commercial Museum in Philadelphia from May 15 to June 10, 1916. Alliance members hoped that their new building would ultimately come to be known as the "Art Center of America."

In January 1917, the alliance launched a new series of "sociable luncheons" that were designed to familiarize prominent men and women in the Philadelphia region with fine arts and music trends. The first speaker was Olga Samaroff, an American pianist and music critic who was married to Leopold Stokowski, conductor of the Philadelphia Orchestra. Samaroff, who was well known to the alliance and residents of the Philadelphia region from her work on the alliance's music committee, presented a lecture on "The Correlation of Music and the Fine Arts."

In 1924, the alliance formed a businessmen's art club to encourage businessmen in the region to pursue amateur studies in painting and sculpture in order to develop a greater appreciation of art while also benefitting from hands-on creation activities as a form of relaxation.

In 1925, the alliance awarded the Eurydice Chorus Award to Franz Bornschein of the Peadbody Conservatory of Music for his setting of Percy Bysshe Shelley's Arethusa to music for performance by women's voices.

By the end of the decade, the alliance's membership roster numbered 2,500.

In 1937, the alliance loaned fifty-two paintings by Pennsylvania artists to the State Museum of Pennsylvania in Harrisburg for a summer exhibition.

Philadelphia Art Alliance members also exhibited their work at other venues across the United States. In 1944, John J. Dull's watercolors were featured in a spring art show at Texas Christian University.

On March 13, 1958, alliance president Laurence H. Eldredge announced at the organization's annual dinner that Mary Louise (Curtis) Bok Zimbalist, founder of Philadelphia's Curtis Institute of Music, had been awarded the Philadelphia Art Alliance Medal of Achievement for "advancement of or outstanding achievement in the arts."

In December 1959, the alliance hosted the Contemporary Israeli Art Exhibition, which featured fifty-eight paintings from across the spectrum of western art.

In January 1968, alliance president Raymond S. Green presented actress Helen Hayes with the Philadelphia Art Alliance Award of Merit "in recognition of outstanding creative work of high artistic merit." Hayes, who had been given the nickname "First Lady of American Theatre," was chosen unanimously for the award by the alliance's drama committee and board of directors, according to alliance executive director James Kirk Merrick who noted, "This award isn't given every year.... It is only presented when we feel someone is deserving. I don't think there can be any question as to how we arrived at choosing Miss Hayes."

The alliance is housed in the historic Wetherill mansion, which was designed in 1906 by Frank Miles Day and constructed by Thomas M. Seeds Jr. The building was listed on the Philadelphia Register of Historic Places on April 28, 1970, and is also listed on the National Register of Historic Places as part of the Rittenhouse National Register Historic District.

The alliance hosts art exhibits, theater and music workshops, poetry readings, lectures, concerts and recitals. The Philadelphia Art Alliance officially merged and was acquired by the University of the Arts in 2018, after unanimous approval from the boards of both institutions in 2017, and is now known as The Philadelphia Art Alliance at University of the Arts.

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