Pizza Patrón facts for kids
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| Industry | Restaurants |
|---|---|
| Founded | 1986 |
| Founders |
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| Headquarters | San Antonio, Texas |
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Key people
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Charles Loflin - CEO, Chris Partyka - President |
| Products | Pizza |
Pizza Patrón Inc. is a pizza restaurant chain in America. Its main office is in San Antonio, Texas. Antonio Swad and Bernadette Fiaschetti started the company in 1986.
In 2016, Antonio Swad sold Pizza Patrón to Charles Loflin, who became the new CEO. Before this, the company's main office was in Dallas.
Pizza Patrón has restaurants in Arizona and Texas. Many of its locations are in neighborhoods with a lot of Latino people. The company has about 100 restaurants across the southwest United States. Also, 40 more restaurants are planned to open soon.
Contents
New Look for Pizza Patrón
In 2018, Pizza Patrón changed its brand to attract younger customers. This change included a new logo and other updates. The company wanted to make its restaurants feel fresh and modern.
Growing Online and New App
Pizza Patrón has been working to improve its online services. More and more people are ordering pizza online. Because of this, the company launched its first mobile app in March 2020.
The new app makes it easy to order food from your phone. It also has a rewards program called "Patron Perks." Customers can earn "Slice Points" when they visit the restaurants. These points can be used for rewards and special deals.
How Pizza Patrón Started
Antonio Swad founded Pizza Patrón in 1986. He has Lebanese and Italian family roots. Antonio Swad is also known for starting the Wingstop brand. He sold Wingstop in 2003 to focus on Pizza Patrón.
Bernadette Fiaschetti also helped start Pizza Patrón. She has Italian and Irish family roots. Bernadette Fiaschetti also helped found Wingstop. She now hosts a radio show called One Life Radio.
Special Pizza Deals
Pizza for Pesos Campaign
In January 2007, Pizza Patrón started a special deal called "Pizza por Pesos." For a short time, customers could pay for their pizzas using Mexican pesos. This was not the first time a company in the U.S. accepted pesos. However, it happened when there was a lot of talk about immigration.
The company's office in Dallas received many complaints. But the promotion also brought a lot of attention to the chain. News channels like Fox News and shows like The Colbert Report talked about it. After the first week, one owner said customers paid with about 15,000 pesos. This was about US$1,400 and made up 20% of his sales.
On May 3, 2007, Pizza Patrón announced good news. Sales in the first three months of 2007 went up by 35%. This was compared to the same time in 2006. The company said the "Pizza for Pesos" campaign helped a lot. They decided to make accepting pesos a permanent policy.
Pizza por Favor Promotion
On June 6, 2012, Pizza Patrón launched another special deal. It was called "Pizza por Favor." Customers could get a free large pepperoni pizza. All they had to do was order in Spanish by saying "Pizza Por Favor."
This event also caused some discussion. Some groups did not like the idea. On the day the promotion was announced, Pizza Patrón's email servers were hacked. But the company received news coverage from all over the world. They gave away 80,000 pizzas during the one-day event. This included 50,000 pizzas during the advertised three hours. They also gave 30,000 coupons to people still waiting in line.
See also
In Spanish: Pizza Patrón para niños
