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Biscuitville Fresh Southern
Trade name
Biscuitville
Formerly
  • Mountainbrook Fresh Bread & Milk
    (1966–1967)
  • Pizzaville (1967–1975)
Private (not sold on the stock market)
Industry Food
Founded 1966; 59 years ago (1966) in Burlington, North Carolina, U.S.
Founders Maurice Jennings
Headquarters 1414 Yanceyville St. Suite 300, Greensboro, North Carolina, U.S.
Number of locations
82 (as of 2023)
Area served
North Carolina, South Carolina, Virginia
Key people
  • Katie Niven (CEO)
  • Jeff Linville (COO)
Products Breakfast foods like biscuits, pancakes, potato wedges, grits, and desserts
Revenue US$110 million
Number of employees
4,999 (as of 2023)

Biscuitville Fresh Southern, often just called Biscuitville, is a family-owned chain of fast-food restaurants in the United States. It is famous for its Southern-style breakfast, which is made fresh from scratch using local ingredients.

The company mainly operates in the Southeastern United States. As of early 2024, Biscuitville had more than 80 restaurants across North Carolina, South Carolina, and Virginia.

History of Biscuitville

2011-12-15 Restocking Biscuitville
A truck delivers fresh supplies to a Biscuitville restaurant in Durham, North Carolina.

The company's story began in 1966 with two bread stores in Burlington, North Carolina. These stores were called Mountainbrook Fresh Bread & Milk. The founder, Maurice Jennings, decided to start selling pizzas and renamed the business Pizzaville.

From Pizza to Biscuits

To make money in the mornings, Mr. Jennings started selling biscuits. He used a special recipe from his own family. Soon, the biscuits became more popular than the pizzas!

This success led to the opening of the first restaurant that only sold biscuits. It was named "Biscuitville" and opened in Danville, Virginia.

How the Restaurant Operates

Since 1982, all Biscuitville locations have a special rule: they close for the day at 2:00 PM. This allows employees to spend more time with their families.

In 2007, the company moved its main office, or corporate headquarters, to Greensboro, North Carolina.

In July 2024, USA Today named Biscuitville the "Best Fast Food Breakfast" in the United States.

External links

  • Official Biscuitville website: http://www.biscuitville.com/
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