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Boing (TV channel) facts for kids

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Boing S.p.A.
Joint venture
Traded as Boing
Industry Mass media
Founded 20 November 2004; 20 years ago (20 November 2004)
Headquarters Cologno Monzese,
Milan,
Area served
Italy
Spain
Africa
France (now Cartoonito)
Key people
Jaime Ondarza (CEO)
Silvio Carini (President)
Products Television networks
Programming blocks
Websites
Owner MFE - MediaForEurope, 51%
Warner Bros. Discovery International, 49%
Parent RTI/Mediaset, 51%
Warner Bros. Discovery EMEA, 49%

Boing is the brand name used by the International division of Warner Bros. Discovery co-owned by Mediaset for a collection of television networks outside of the United States that target children.

As of 2023 until April 2024, Boing-branded channels exist in Italy (its flagship service), Spain, and in Africa, while a weekend morning programming block formerly aired on the WarnerMedia-owned Chilevisión (now owned by Paramount Global) in Chile and tv2 in Turkey (previously TNT).

Broadcast

Italy

The Italian free-to-air television channel marketed at children and teenagers, owned by Boing S.p.A., a joint venture of Fininvest's MFE - MediaForEurope (through its Mediaset Italia subsidiary) and Warner Bros. Discovery (through its International division). It is available on digital terrestrial television and free-to-air satellite provider Tivùsat.

Spain

The Spanish free-to-air television channel launched in 2010 and owned as a joint venture between Mediaset España and Warner Bros. Discovery through its International unit. Series on the channel are also available in English via a secondary audio feed. Additional feeds are available in Italy, France and Sub-Saharan Africa.

France

The French pay television channel aimed at children and teenagers launched on 8 April 2010. On 2 February 2023, it was announced that Boing would transition to Cartoonito full-time on 3 April 2023.

Africa

The African television channel operated by Warner Bros. Discovery through its International unit, which launched on May 30, 2015. At this moment, the channel can be seen on Montage Cable TV in Nigeria and Sentech's Mobile TV in South Africa. On January 1, 2017, the channel became available to AzamTV subscribers. The channel does not have a website. The French version of Boing is also broadcast in Sub-Saharan Africa and the Maghreb. On 2 February 2023, it was announced that Boing French would be replaced by a Cartoonito channel French on 3 April 2023. On 3 November 2023, StarSat/StarTimes launched Boing Africa on Sub-Saharan Africa.

Chile

Boing launched on Chilevisión on January 7, 2018 as a programming block, but later it was ended on March 29, 2020.

Turkey

Boing launched on TNT in 2012 as a programming block, even after the channel was replaced by Teve2, the block still continued, it also aired on Cartoon Network Turkey starting in 2014.

The Animadz

A group of characters known as the Animadz serve as Boing's official mascots since 2006. They include Bo, a blue dog-like human, Bobo, a hairless green humanoid, Otto, a robot, Maissa, a yellow maize, Katrina, a white chicken, and Dino, a green dinosaur. There were 4 more mascots that have retired in 2016, which are Ridolfo, a brown hyena, Tony, a yellow hamster, Tip, a male seal, and Tap, a female seal.

See also

Kids robot.svg In Spanish: Boing (canal de televisión) para niños

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