Calidad Pascual facts for kids
 |
|
|
Trade name
|
Calidad Pascual |
|---|---|
|
Formerly
|
Grupo Leche Pascual (1969–2014) |
| Private | |
| Industry | Food processing |
| Founded | 1969 |
| Founder | Tomás Pascual |
| Headquarters | , |
|
Area served
|
Worldwide |
| Products | Dairy products |
| Revenue | 980 millions € |
Calidad Pascual S.A.U. is a Spanish food company. It is known for making dairy products like milk and yogurt. The company is based in Madrid, Spain. It was started in 1969 by Tomás Pascual. Its original name was Grupo Leche Pascual. In January 2014, the company changed its name to Calidad Pascual, which means "Quality Pascual".
Contents
Company Story
Calidad Pascual began in 1969 in Aranda de Duero, Spain. The founder, Tomás Pascual Sanz, had many new ideas. From the start, the company offered new products every year.
Pascual was a pioneer in the Spanish market. It was the first company to sell milk that lasted a long time. They also introduced milk in Tetra Brik cartons. Later, they were the first to sell skim milk and then semi-skim milk.
Growing with New Products
The company soon started making more than just milk. They bought water springs like Bezoya. This helped them become strong in the bottled water market. They also launched the Zumosol brand, which quickly became a top juice brand.
Next, they added butter and cream to their products. They also created "Bio Frutas," which mixed milk with fruit juice. This was a new type of food called "functional food." These foods offer health benefits beyond just basic nutrition. Another big step was making ultrapasteurized liquid egg. This made it much safer to use eggs by removing the risk of salmonella.
Reaching Other Countries
In 1994, Pascual started selling its products internationally. They focused on sending yogurts and long-lasting desserts abroad. In 1999, Pascual received a special approval from the US FDA. This allowed them to export pasteurized yogurts to the United States. They were the first company outside the US to get this high quality approval.
New Ideas in the 2000s
The year 2002 brought Vivesoy, a new line of soy-based drinks and juices. This created a new category of plant-based drinks in Spain. In 2003, they launched MásVital, a prebiotic food. Prebiotics help good bacteria grow in your gut.
In 2005, Pascual was again a leader. They launched the first plastic bottle for long-lasting milk. This new bottle kept the milk just as good as the carton. That same year, they launched Zumos Pascual. This was the first freshly squeezed orange juice that did not need to be kept cold.
A New Leader and New Goals
In 2006, Tomás Pascual Sanz, the founder, passed away. His oldest son, Tomás Pascual Gómez-Cuétara, took over as president. He had been the CEO since 1996.
In 2007, the Tomás Pascual Sanz Institute was created. This group works to share healthy habits and information about nutrition. It continues the founder's goal of improving health and quality of life.
In 2010, Pascual bought Mocay caffé. This helped them offer coffee products to hotels and restaurants. The company also kept working to improve how it manages its business.
In 2013, Pascual created Qualianza. This company helps distribute Pascual's products and other brands they work with. Pascual also launched DiaBalance, a food range for people with diabetes. They also received awards for their eco-friendly delivery trucks.
Becoming Calidad Pascual
The year 2014 was a big one. The company changed its name to Calidad Pascual. This new name showed their focus on quality. In 2015, they launched "Extra Creme" Easter milk. This special milk was made for restaurants and cafes.
In 2016, Calidad Pascual started "Pascual Startup." This program helps new Spanish businesses in the food and agriculture world. The company also received an award for supporting Olympic sports. They also launched new products like 0% Skimmed Easter Milk and ColaCao Shake.
The company continues to focus on new ideas and working well with everyone involved.
Products
Calidad Pascual makes many different products, including:
- Pascual: This brand includes milk, butter, yogurt, shakes, and whipped cream.
- Vivesoy: These are drinks made from plants, like soy.
- Bezoya: This is a brand of mineral water.
- Bifrutas: These drinks mix milk and fruit juice.
- Mocay caffè: This is coffee made for places like cafes and hotels.
See also
In Spanish: Calidad Pascual para niños
