Ceres Fruit Juices facts for kids

Quick facts for kids
Ceres Fruit Juices

Type	Private
Industry	Fruit Juice
Founded	1986
Headquarters	Paarl, Western Cape , South Africa
Area served	South Africa, Europe, North America, Asia
Key people	Pieter Hanekom (CEO) M. J. Truter (CFO) W. Botha (Technical Executive) L. J. Green (Operations Executive) T. Naidoo (Legal Executive)
Products	Ceres Fruit Juices, Liqui-Fruit, Superfruit, Caribbean, Daly’s, Wild Island and Squeeza
Parent	Pioneer Foods

Ceres Fruit Juices is a company from South Africa that makes yummy fruit juices and other fruit drinks. It's also known as The Ceres Beverage Company. This company is part of a bigger group called Pioneer Foods.

Ceres says their juices are made from 100% fruit, with no added stuff to keep them fresh (called preservatives). They use a special way to make the juices, called aseptic processing. This means the juice is heated quickly and then sealed in special cartons. This keeps it fresh without needing preservatives.

You can find Ceres juices all over Africa. They are also sold in over 80 other countries. Some of the biggest places where they sell their juices are North America, Europe, and Asia. The United States is one of their largest markets.

The company gets its name from the town of Ceres in the Western Cape part of South Africa. This is where the company started in 1986. It was founded by local fruit farmers. The Ceres valley is a very important area for growing fruit in southern Africa. Lots of apples, pears, and stone fruits (like peaches and plums) grow there. In 2004, Ceres became fully owned by Pioneer Foods.

What Kinds of Juices Does Ceres Make?

Ceres makes many different kinds of drinks under its own brand name. Here are some of them:

• Ceres 100% Juice: These are pure fruit juices. They come in 22 different flavors and various carton sizes.
• Ceres Junior Juice: These juices are made for kids. They have 5 flavors and extra vitamins.
• Ceres Sparkling: These are fizzy drinks. They come in 3 flavors in cans and glass bottles.
• Ceres Delight: These 5 flavors are only sold in other countries (exported).
• Ceres Fruit Tea: These are iced fruit teas mixed with 20% fruit juice. They come in 3 flavors and are also only for export.
• Ceres Spring Water: This is plain water, both still and sparkling. It comes in different sizes of plastic bottles.
• Ceres Squash Concentrate: This is a concentrated juice you mix with water. It comes in 4 flavors.
• Ceres Nectar Concentrate: Another concentrated juice, with 5 flavors.

Two fruit juice flavours of Ceres juice in the brand's distinctive white octagonal cartons.

Where Can You Find More Information?

• Ceres Official Website: http://www.ceres.co.za/