Crumbl Cookies facts for kids
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| Private | |
| Industry | Bakery |
| Founded | 2017 Logan, Utah, U.S. |
| Founders |
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Number of locations
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918 stores (as of September 2023) |
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Areas served
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United States Canada |
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Key people
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Crumbl Cookies is a popular chain of bakeries in the United States and Canada. They are famous for baking many different kinds of cookies. They also serve delicious ice cream. Crumbl Cookies started in 2017 in Utah.
As of September 2023, there are 918 Crumbl stores across the United States. The company is very active on social media. Many people believe this online presence has helped the business grow quickly.
How Crumbl Cookies Started
Crumbl Cookies was founded by two cousins, Sawyer Hemsley and Jason McGowan. They started the company in 2017. At that time, Sawyer Hemsley was attending Utah State University in Logan, Utah.
The cousins worked hard to create the perfect cookie recipe. They used a method called A/B testing. This means they tried out different versions of their milk chocolate chip cookie. They kept changing things until they found the very best recipe.
How Crumbl Cookies Grew So Fast
Crumbl Cookies has grown very quickly. A big reason for this growth is their strong presence on social media. They share fun videos and pictures of their cookies online.
For example, in February 2021, their TikTok page gained 1.6 million followers in just six weeks! By 2022, they had over seven million followers combined on TikTok and Instagram. This online popularity helped many people discover their cookies.
Even during the COVID-19 pandemic, Crumbl Cookies kept expanding. By August 2020, they had opened 100 locations. By July 2021, there were 149 stores across the United States. The company continued to grow fast. By the end of 2021, they had more than 300 stores. In July 2022, they reached over 400 locations in 45 different states.
In 2023, Crumbl Cookies also started opening stores in Canada. They now have four locations there. Two are in Alberta, one in Saskatoon, Saskatchewan, and one in Mississauga, Ontario.
