pladis facts for kids

pladis Global

Type	Private
Founded	January 2016; 9 years ago (2016-01)
Headquarters	London, England, UK
Key people	Murat Ülker (Chairman)
Products	biscuit, chocolate, wafer, cake, gum, candy
Revenue	£3.5 billion
Number of employees	17,000+
Parent	Yıldız Holding
Subsidiaries	United Biscuits Ülker (%47) Godiva Chocolatier McVitie's

pladis is a big company from Britain that makes yummy snacks and sweets. They own many famous brands like McVitie's biscuits, Godiva Chocolatier chocolates, and Ülker products.

The company started in January 2016. It is part of a larger group called Yıldız Holding. pladis has its main office in London, England. They have 27 bakeries in 11 different countries around the world. Their products are enjoyed by billions of people in 110 countries across many continents.

The name "pladis" comes from the Pleiades constellation. This is a group of seven stars that you can see from almost anywhere on Earth.

Famous Brands

pladis owns many well-known food brands. These brands make different kinds of biscuits, chocolates, and other snacks.

Godiva Chocolates

Godiva is a brand famous for its fancy chocolates. It started in Belgium in 1926. Yıldız Holding bought Godiva in 2008.

pladis sells Godiva chocolates in grocery stores. In 2017, pladis launched Godiva Masterpieces. These are popular Godiva chocolates that come in individual wrappers. They were first sold in big stores like Costco. pladis also made sure that all Godiva chocolates use the original Belgian recipe from 1926.

McVitie's Biscuits

McVitie's is a very popular snack brand in the UK and Europe. It is one of the top food brands in the UK. McVitie's is part of United Biscuits, which Yıldız Holding bought in 2014. This made them one of the biggest biscuit companies in the world.

• In 2016, McVitie's released Digestive Nibbles. These are bite-sized versions of their classic biscuits.
• In 2017, they launched thinner chocolate digestives. These were a lighter option than the traditional ones.
• McVitie's biscuits also became available in the US in 2018.
• Other popular McVitie's products include Jaffa Cakes, Hobnobs, Rich Tea, and Penguins.
• They also make savory crackers like Jacob's cream crackers and Carr's water biscuits.

Ülker Products

Ülker Biscuits is a food and drink brand from Turkey. It sells its products in 80 countries. Ülker makes many food items, including biscuits and sweets.

DeMet's Candy Company

Yıldız Holding bought DeMet's Candy Company in 2014. This company makes popular US candy brands. These include Flipz pretzels and Turtles chocolates.

Other Brands

pladis also owns other brands like Go Ahead, Koninklijke Verkade, and Biskrem. Koninklijke Verkade includes brands such as Verkade and Sultana.