Trebor (confectionery) facts for kids
| Owner | Mondelez International |
|---|---|
| Country | England |
| Previous owners | Trebor Limited |
Trebor is a well-known British brand that makes sweets, especially mints. The name "Trebor" is actually "Robert" spelled backwards! Today, the brand is owned by a big company called Mondelez International. But before that, Trebor was its own company, making popular sweets for many years.
Contents
The Story of Trebor
Trebor started way back on January 4, 1907. Four friends named W.B. Woodcock, Thomas Henry King, Robert Robertson, and Sydney Herbert Marks began the company in London, England. They named it Trebor, which was a fun way to use Robert Robertson's first name.
Their first factory was in a place called Forest Gate. During World War I, the name "Trebor" was officially registered. Later, in 1944, during World War II, their factory was hit by a German bomb.
Over the years, Trebor grew by buying other sweet companies. They bought Moffat Toffee in 1959 and Jamesons Chocolates in 1960. By the end of the 1960s, Trebor was selling its sweets in over 50 countries around the world! A lot of their sweets went to the United States.
Trebor became one of the biggest sweet makers in the United Kingdom. People often heard their catchy jingle, "Trebor mints are a minty bit stronger." The company was run by the founders' families for a long time. They cared about their workers and even won an award called the Queen's Awards for Enterprise in 1966 for their success.
Becoming Part of Cadbury
In 1989, a very famous sweet company, Cadbury Schweppes, bought Trebor. This was a big step for Trebor. At that time, about 3,000 people worked for Trebor.
After being bought, Trebor joined with another sweet brand called Bassetts. From 1990, the company became known as Trebor Bassett. Over time, the making of Trebor sweets moved to a factory in Sheffield, England. This factory still makes millions of packs of Trebor Extra Strong Mints every year!
Where Trebor Sweets Were Made
Trebor had several factories where they made their delicious sweets. Their main offices were in Woodford, London.
- The first factory, called the Trebor Works, was in Forest Gate, London, starting in 1935.
- In 1939, another factory opened in Chesterfield. This factory made sweets for many years before closing in 2005.
- A large new factory was built in Colchester in 1978, but it closed in 2000.
Popular Trebor Sweets
Trebor has made many popular sweets over the years. Some of their most famous products include:
- Refreshers: These fizzy sweets were first launched in 1935.
- Extra Strong Mints: Known for their powerful minty taste, these were first called Extra Strong Peppermints when they came out in 1937.
- SoftMints: These are soft, chewy mints that come in peppermint or spearmint flavors.
- SoftFruits: Similar to SoftMints, but with fruity flavors like orange, lemon, and strawberry.
See also
- CAOBISCO
- Maynards
- Bassetts
- Barratt (confectionery)
