Brand Facts for Kids

Brand might mean:

an iron rod used to burn an ownership mark on cattle
a trademark: a name, symbol, logo, or other item used to mark a product or maker. This distinguishes it from other companies and their products.
a surname:
- David Brand (1912-1979), Australian politician
- Joel Brand (1906-1964), Hungarian humanitarian
- Ron Brand (born 1940), American retired baseball player
- Russell Brand (born 1975), British entertainer

Images for kids

Ferrari was the world's most powerful brand in 2014 according to Brand Finance.
The Coca-Cola wordmark is a distinctive brand logo features used to attract the attention of people attending a sporting event, or watching it on television
In pre-literate society, the distinctive shape of amphorae provided potential customers with information about goods and quality. Pictured: Amphorae for wine and oil, Archaeological Museum, Dion.
Amphorae bearing a titulus pictus and potters' stamps, found at Monte Testaccio
Copper printing-plate including the White Rabbit trademark of Jinan Liu's Fine Needles Shop, Chinese, Song Dynasty (960-1127 CE)
Roman oil lamp, showing underside with maker's mark. Museo Bellini
Mosaic showing garum container, from the house of Umbricius Scaurus of Pompeii. The inscription, which reads "G(ari) F(los) SCO(mbri) SCAURI EX OFFI(CI)NA SCAURI", has been translated as: "The flower of garum, made of the mackerel, a product of Scaurus, from the shop of Scaurus"
Back section of a bracelet clasp with a hallmark of Hunnish craftsmanship, early 5th century
A tin of Lyle's Golden Syrup, first sold in London in 1885. Recognised by Guinness World Records as having the world's oldest branding and packaging.
The Quaker Company was one of the earliest to use a character on its packaging, branding, and advertising. Pictured: The Quaker Man, c. 1900
Coca-Cola is a brand name, while the distinctive Spencerian script and the contour bottle are trademarked
Figure 2. Demonstrating touch points associated with purchase experience stages
The visual brand identity manual for Mobil Oil (developed by Chermayeff & Geismar & Haviv), one of the first visual identities to integrate logotype, icon, alphabet, color palette, and station architecture.
The color, letter font and style of the Coca-Cola and Diet Coca-Cola logos in English were copied into matching Hebrew logos to maintain brand identity in Israel.

Brand facts for kids

Images for kids

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