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Krating Daeng facts for kids

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Krating Daeng
Kratingdaeng.png
Type Energy drink
Manufacturer T.C. Pharmaceutical Industries Co. Ltd.
Country of origin Thailand
Introduced 1976; 49 years ago (1976)
Color Yellow
Related products Red Bull

Krating Daeng is a popular energy drink from Thailand. Its name means 'red bull' or 'red gaur'. It was created by Chaleo Yoovidhya. This drink is mostly sold in Southeast Asia and East Asia. A famous drink called Red Bull was inspired by Krating Daeng. Red Bull is now sold in many countries around the world.

The name Krating Daeng comes from the gaur. A gaur is a large wild cow-like animal found in Southeast Asia. The drink's logo shows two red gaurs charging towards each other. Behind them is a bright sun.

The Story of Krating Daeng

Krating Daeng was first thought up in 1975. It contains ingredients like water, sugar, caffeine, taurine, and B-vitamins. The drink was first sold in Thailand in 1976. It was made to be a refreshing drink for workers in the countryside.

At first, Krating Daeng was not very well known. The company focused on selling it in rural areas. Other energy drinks were more popular in the cities. To help it become more popular, Krating Daeng started sponsoring Muay Thai matches. Muay Thai is a type of Thai boxing. The logo of the two red bulls was often seen during these fights.

Today, Krating Daeng is not the top energy drink in Thailand. Another drink called M-150 is now more popular. Krating Daeng is currently the third most popular energy drink in its home country.

How Krating Daeng and Red Bull Are Connected

Red Bull near Potala Palace
A Red Bull-branded can of Krating Daeng in front of the Potala Palace in Tibet.

The Krating Daeng you find in Thailand is made by a different company. It is not the same company that makes the global Red Bull brand. Red Bull was created by an Austrian businessman named Dietrich Mateschitz.

In 1982, Mateschitz visited Thailand. He found that Krating Daeng helped him feel better after a long flight. This is called jet lag. He then worked with Chaleo's company, T.C. Pharmaceuticals. They changed the drink's recipe to suit Western tastes. Red Bull was launched in 1987.

Many people think the two companies are the same. But they are actually separate businesses. They focus on different markets. However, they do work together. The Yoovidhya family, who own Krating Daeng, also own a big part of Red Bull GmbH. They also own the trademark for Red Bull in Europe and the United States.

Sponsorships

Krating Daeng has sponsored different groups.

Music

  • Indonesia Noah (a band from Indonesia)

Sports

  • Indonesia Persita Tangerang (a football team)
  • Indonesia PSIM Yogyakarta (a football team)

What's Inside Krating Daeng?

Red Gaur(Bull) can back
The back of a Krating Daeng can.

Krating Daeng has less caffeine than Red Bull. A 150 ml bottle of Krating Daeng has about 32 mg of caffeine. A 250 ml bottle of Red Bull has about 80 mg of caffeine.

Besides caffeine, Krating Daeng also contains taurine, glucose, and B vitamins.

See also

  • Kratingdaeng Racing Team
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