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Potbelly Sandwich Shop facts for kids

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Potbelly Corporation
Public
Traded as NASDAQPBPB
Russell 2000 Component
Industry Fast casual
Founded January 14, 1977; 47 years ago (1977-01-14)
Founder Bryant Keil
Headquarters The Gogo Building, 111. N.Canal Street,
Number of locations
474 (as of December 29, 2019)
Area served
United States
Key people
Robert Wright,
President & CEO
Bryant Keil,
Founding chairman
Products Sandwiches, salads, soups, ice cream
Revenue Increase US$380.052 million (FY 2021)
Decrease US$291.281 million (FY 2020)
Decrease US$409.707 million (FY 2019)
Operating income
Decrease -US$22.488 million (FY 2021)
Decrease -US$71.132 million (FY 2020)
Increase -US$9.196 million (FY 2019)
Decrease -US$23.784 million (FY 2021)
Decrease -US$65.391 million (FY 2020)
Decrease -US$23.992 million (FY 2019)
Total assets Decrease US$253.237 million (FY 2021)
Decrease US$283.357 million (FY 2020)
Increase US$332.879 million (FY 2019)
Total equity Decrease -US$2.322 million (FY 2021)
Decrease US$5.770 million (FY 2020)
Decrease US$69.169 million (FY 2019)
Number of employees
6,000 (As of December 29, 2019)

Potbelly Corporation is a publicly traded American fast-casual restaurant chain that focuses on submarine sandwiches and milkshakes. Potbelly was founded in 1977 in Chicago, and its name refers to the potbelly stove. Potbelly's menu features a variety of sandwiches that are all served hot, and the menu includes soup, shakes, smoothies, potato chips and cookies. Some locations have presented live music from local musicians during the lunch hours.

History

The Very First Potbelly
The first Potbelly Restaurant, in Lincoln Park, Chicago

In 1996, Bryant Keil purchased the original store and expanded the company, The second store was opened in 1997, and he expanded Potbelly to over 300 stores in several states and the District of Columbia. Investors include Maveron (Founded by Starbucks Founder, Howard Schultz) and American Securities. As of August 2019, approximately 10% of the chain's 450+ locations were franchisees.

In August 2013, Potbelly filed an initial public offering with US regulators to raise up to $75 million. Shares in the company began trading on the NASDAQ Stock Market on October 4, 2013. The market cap shortly after the IPO was approximately $650,000,000.

Seating area in the very first Potbellys Restaurant
A view inside the first Potbelly Restaurant seating area

On November 5, 2007, a new Potbelly store in Glen Ellyn, Illinois, became the first to feature a drive-through. A second drive-through store was added shortly thereafter in Waukegan, Illinois.

In 2011, Potbelly opened two franchise stores in Dubai in the United Arab Emirates; these are the first international Potbelly locations.

Potbelly opened its first European store at Westfield Stratford City, London, in July 2015 and its first Canadian store in Toronto in October 2016. By August 2017, 60% of Potbelly's business came from lunch. It had 424 owned stores and 54 franchised stores. Early that month, Potbelly announced it was considering putting itself for sale.

In December 2017, Potbelly opened its first franchise in India with a new location in Cyber City, Gurgaon. The company signed a multi-franchise agreement with India's Kwals Group, with plans to open five franchises in the country by the end of 2018 and 20 locations over the next five years.

Potbelly only carries Zapp's potato chips and has an exclusive Zapp's brand of dill pickle chips that have the flavor of a Potbelly pickle.

In July 2020, Potbelly named Robert Wright, a former executive of Wendy's, its new President and CEO.

In April 2022, Potbelly entered its first delivery-based franchise partnership with REEF, the largest operator of virtual restaurants, logistics and proximity hubs in North America.

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