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Santana Row
Neighborhood of San Jose
Valencia Hotel, Santana Row, SJ 03.jpg
Santana Row (14132751455).jpg
Santana Row Park (top) and the Hotel Valencia (bottom).
Country United States
State California
County Santa Clara County
Cities San Jose
Named for Frank M. Santana
(San Jose City Planning Commissioner)
Website Official Website

Santana Row (abbreviated as SR or The Row) is a residential and commercial district of West San Jose in San Jose, California, in Silicon Valley.

Santana Row is intersected by Stevens Creek Boulevard, and nearby to Westfield Valley Fair and the Winchester Mystery House.

History

Santana Row derives its name from Frank M. Santana, who served on San Jose's planning commission in the 1950s, who is also the namesake for the area's Frank M. Santana Park.

The 42-acre "village within a city" was developed as a luxury, mixed residential and shopping district between 2001-2002, for a cost of $450 million and was at the time regarded as "the most ambitious project of its kind in the United States". In 2010, it was called "an arguably successful mixed-use development".

The site was previously a Town and Country Village. On August 19, 2002, during construction, the largest building at Santana Row (Building 7, "Santana Heights") caught fire. The fire eventually caused $130 million in damage, and embers spread to at least 13 apartment buildings, some with wooden roofs, nearly a mile downwind of the shopping center on Moorpark Avenue, across Interstate 280. The main fire spread to five alarms, while the secondary fires required six alarms. It was the largest structure fire in San Jose's history.

Santana Row continues to expand in 2017. Santana Row has a population of 24,196 within a one-mile radius and 740,000 within the 5 mile (daytime) trade zone.

Lifestyle

Valencia Hotel, Santana Row, SJ 02
Exotic cars outside the Hotel Valencia
Santana Row (2)
Tree-lined commercial streets characterize the district.

Shopping

Santana Row offers a mix of brand name shops, local boutiques, restaurants, 36 establishments serving food, nine spas and salons, a theater, and a hotel.

Notable shops include: Amazon Books, Best buy, B8ta, Crate & Barrel,The Container Store and Tesla.

Awards

The collaborative design effort earned Santana Row two major awards, the CELSOC Engineering Excellence Award in 2004, and Builder Magazine's Project of the Year in 2003.

The design team, including SB Architects, BAR Architects, Steinberg Architects and landscape architects The SWA Group and April Philips Design Works, worked on behalf of the project developers, Federal Realty Investment Trust.

Parks

Coordinates: 37°19′13″N 121°56′52″W / 37.32028°N 121.94778°W / 37.32028; -121.94778

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