Snack Brands Australia facts for kids
 |
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| Industry | Food |
|---|---|
| Founded | 1998 (25 years ago) |
| Headquarters |
Norwest, Sydney
,
Australia
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Key people
|
Kurt Preshaw |
| Products | Crisps and corn snacks |
| Brands | CC's Thins Kettle The Natural Chip Company Cheezels Jumpy’s |
| Parent | Intersnack |
Snackbrands (SBA) is one of the biggest companies that makes snack foods in Australia. They are a main competitor to another well-known company, The Smith's Snackfood Company.
Snackbrands started in August 1998. It was first part of a company called Snack Foods Limited. Some of their first popular snacks included Kettle, Cheezels, Natural Chip Co, and Thins. Today, a German snack company called Intersnack owns Snackbrands. The company has over 400 employees, and Kurt Preshaw is their chief executive officer. Their main office is in Norwest, Sydney, Australia.
Contents
How Snackbrands Started
In 1998, a big snack company called Frito-Lay bought The Smith's Snackfood Company. Since these two companies made most of the salty snacks in Australia, the government's competition watchdog (the ACCC) stepped in. They wanted to make sure there was still fair competition.
So, Frito-Lay agreed to sell off some of its snack brands. They also sold some factories in South Australia, New South Wales, and Victoria. This group of brands and factories was named 'Snack Brands Australia'. It was then sold to a company called Dollar Sweets Holdings.
Growing the Company
In 2016, a food company from the Philippines, Universal Robina, bought Snack Brands Australia. This deal included all of Snackbrands' products and their two factories in Smithfield and Blacktown in Sydney.
Later in 2016, Snackbrands Australia joined with another company called New World Foods. This helped them grow even more. They also took over Local Legends Jerky, which is sold in Australia, Asia, and the United Kingdom.
In 2018, Snackbrands Australia planned to build a huge new storage and distribution center in Erskine Park, Sydney. This center was designed to use advanced robotics and technology to store and find items. It was a very big project for the company.
New Ownership
In December 2019, Universal Robina and the German company Intersnack created a joint company called Unisnack ANZ. This new company included Snack Brands Australia. Intersnack owned a part of this new business.
Then, in August 2021, Universal Robina decided to leave the Australian and New Zealand snack market. They sold their remaining share of Unisnack ANZ to Intersnack. This means Intersnack now fully owns Snack Brands Australia.
Popular Snack Products
Snackbrands' main office is in Smithfield, Sydney. They also have another factory in Blacktown. These factories make about 200 million packets of snacks every year!
Some of their popular snack products include:
- CC's
- Thins
- Kettle
- The Natural Chip Co.
- The Natural Cracker Co.
- Cheezels
- French Fries
- Jumpy’s
- Samboy
- Chickadees
Being Sustainable
Snackbrands cares about making its products in a way that is good for the planet. One important area for them is using sustainable palm oil.
What is Sustainable Palm Oil?
In September 2012, Snackbrands became a member of the Roundtable on Sustainable Palm Oil (RSPO). The RSPO is a group that works to make sure palm oil is produced in a way that doesn't harm the environment or local communities. They encourage using palm oil that is grown and harvested sustainably.
In 2013, Snackbrands promised to use 100% RSPO certified sustainable palm oil in all their products by 2020. They have kept this promise, especially for their Kettle Chips. This means the palm oil they use comes from sources that follow strict environmental and social rules.
Snackbrands' factories in Australia are checked every year by the RSPO to make sure they are still using sustainable palm oil. In 2019, Snackbrands used over 8,500 tonnes of palm oil, and all of it was certified as sustainable by the RSPO.
